The purpose of this study is to examine the rhetoric and subsequent media framing of President George W. Bush during the years following the terrorist attacks of September 11, 2001, and how such frames have been able to generate and sustain a national moral panic. While a number of scholars have explored the effect of presidential rhetoric in generating panic (53; Cohen 1972; Goode and Ben-Yehuda 1994; Hawdon 2001; Kappeler and Kappeler 2004), none have evaluated the effect of media framing on such rhetoric. This study will use three major sources of data: (1) National Public Opinion Data from Gallup Poll, (2) daily USA Today news articles, and (3) rates of international terrorism from the U.S. State Department. Employing a content analysis of USA Today articles pertaining to terrorism, I will evaluate the relevant themes used by the corporate media to frame the Bush administration's rhetoric, and further analyze the relationship between such rhetoric and the collective conscience across the eight years of the Bush presidency, while controlling for rates of international terrorism. / Master of Science

tema desta pesquisa é o papel da mídia corporativa na produção de enquadramentos da ação coletiva. A partir do estudo dos materiais da mídia corporativa procura-se entender qual o papel e a importância da mídia na produção de movimentos de rua e protestos. Especificamente, o objeto empírico central escolhido foram as produções do jornal Clarín, anteriores à mobilização. Metodologicamente, foi montado um banco de dados com as matérias produzidas pelo veículo que se relacionavam com a atividade política, econômica e internacional referentes ao período de trinta dias anterior ao Cacerolazo argentino de 8 de novembro de 2012 (8N), que representa o ponto de maior importância do ciclo de mobilizações na qual o protesto se insere. Assim, o objetivo da pesquisa é analisar os enquadramentos das ações coletivas produzidos no veículo e seus vínculos com os enquadramentos utilizados pelos grupos de Facebook que convocaram e organizaram as mobilizações. Em um contexto teórico e social que tem começado a se desinteressar da influência da mídia tradicional, desde o surgimento das redes sociais virtuais e as “novas mídias”, as quais têm sido interpretadas como substituto dela - mas como se argui e mostra aqui, ainda não possuem legitimidade nem credibilidade próprias e nutrem-se em última instância dos veículos tradicionais - procura-se contestar as visões dominantes na literatura, as quais outorgam dois papéis para a mídia em relação às mobilizações: ou ela é contrária aos protestos ou ela é um espaço de confronto pelo qual os movimentos lutam para dominar. Seguidamente, foram capturados e confrontados materiais tanto da mídia corporativa quanto dos grupos de Facebook e de jornalistas independentes para desenhar a imagem que, posteriormente, foi criada do evento e confrontar as diversas visões existentes. A proposta desta pesquisa é, portanto, avançar no entendimento da mídia corporativa como estrutura de mobilização em contextos de polarização política, adaptando esse espaço deixado vago pelos partidos políticos, assim como iniciar o entendimento dos vínculos e a articulação estabelecida entre esta e as novas mídias (internet). / The theme of this research is the role of corporate media in the production of frameworks for collective action. From the study of the materials of the corporate media, it is sought to understand the role and importance of the media in the production of street movements and protests. Specifically, the central empirical object chosen were the Clarín newspaper productions prior to the mobilization. Methodologically, a database was set up with the materials produced by the vehicle that related to the political, economic and international activity regarded to the period of thirty days prior to the argentine Cacerolazo of November 8, 2012 (8N), which represents the highest point of importance of the cycle of mobilizations in which the protest is embedded. Thus, the objective of the research is to analyze the frameworks of the collective action produced in the vehicle and its links with the frameworks used by the Facebook groups that called and organized the mobilizations. In a theoretical and social context that has begun to ignore the influence of traditional media since the emergence of virtual social networks and "new media", which have been interpreted as a substitute for it, it is argued and shown here that these not yet have their own legitimacy or credibility and, ultimately, nourish themselves with traditional vehicles. We try here to challenge the dominant views in the literature, which give the media two roles in relation to the mobilizations - or it is against the protests, or it is a space of confrontation which the movements struggle to dominate. Subsequently materials from the corporate media, the Facebook groups and from independent journalists were captured and compared to draw the image that was later created from the event and to confront the different visions. The proposal of this research is therefore to advance in the understanding of the corporate media as a mobilization structure in contexts of political polarization, which occupy this space left vacant by the political parties, as well as initiate the understanding of the links and the articulation established between this and the new media (internet).

tema desta pesquisa é o papel da mídia corporativa na produção de enquadramentos da ação coletiva. A partir do estudo dos materiais da mídia corporativa procura-se entender qual o papel e a importância da mídia na produção de movimentos de rua e protestos. Especificamente, o objeto empírico central escolhido foram as produções do jornal Clarín, anteriores à mobilização. Metodologicamente, foi montado um banco de dados com as matérias produzidas pelo veículo que se relacionavam com a atividade política, econômica e internacional referentes ao período de trinta dias anterior ao Cacerolazo argentino de 8 de novembro de 2012 (8N), que representa o ponto de maior importância do ciclo de mobilizações na qual o protesto se insere. Assim, o objetivo da pesquisa é analisar os enquadramentos das ações coletivas produzidos no veículo e seus vínculos com os enquadramentos utilizados pelos grupos de Facebook que convocaram e organizaram as mobilizações. Em um contexto teórico e social que tem começado a se desinteressar da influência da mídia tradicional, desde o surgimento das redes sociais virtuais e as “novas mídias”, as quais têm sido interpretadas como substituto dela - mas como se argui e mostra aqui, ainda não possuem legitimidade nem credibilidade próprias e nutrem-se em última instância dos veículos tradicionais - procura-se contestar as visões dominantes na literatura, as quais outorgam dois papéis para a mídia em relação às mobilizações: ou ela é contrária aos protestos ou ela é um espaço de confronto pelo qual os movimentos lutam para dominar. Seguidamente, foram capturados e confrontados materiais tanto da mídia corporativa quanto dos grupos de Facebook e de jornalistas independentes para desenhar a imagem que, posteriormente, foi criada do evento e confrontar as diversas visões existentes. A proposta desta pesquisa é, portanto, avançar no entendimento da mídia corporativa como estrutura de mobilização em contextos de polarização política, adaptando esse espaço deixado vago pelos partidos políticos, assim como iniciar o entendimento dos vínculos e a articulação estabelecida entre esta e as novas mídias (internet). / The theme of this research is the role of corporate media in the production of frameworks for collective action. From the study of the materials of the corporate media, it is sought to understand the role and importance of the media in the production of street movements and protests. Specifically, the central empirical object chosen were the Clarín newspaper productions prior to the mobilization. Methodologically, a database was set up with the materials produced by the vehicle that related to the political, economic and international activity regarded to the period of thirty days prior to the argentine Cacerolazo of November 8, 2012 (8N), which represents the highest point of importance of the cycle of mobilizations in which the protest is embedded. Thus, the objective of the research is to analyze the frameworks of the collective action produced in the vehicle and its links with the frameworks used by the Facebook groups that called and organized the mobilizations. In a theoretical and social context that has begun to ignore the influence of traditional media since the emergence of virtual social networks and "new media", which have been interpreted as a substitute for it, it is argued and shown here that these not yet have their own legitimacy or credibility and, ultimately, nourish themselves with traditional vehicles. We try here to challenge the dominant views in the literature, which give the media two roles in relation to the mobilizations - or it is against the protests, or it is a space of confrontation which the movements struggle to dominate. Subsequently materials from the corporate media, the Facebook groups and from independent journalists were captured and compared to draw the image that was later created from the event and to confront the different visions. The proposal of this research is therefore to advance in the understanding of the corporate media as a mobilization structure in contexts of political polarization, which occupy this space left vacant by the political parties, as well as initiate the understanding of the links and the articulation established between this and the new media (internet).

tema desta pesquisa é o papel da mídia corporativa na produção de enquadramentos da ação coletiva. A partir do estudo dos materiais da mídia corporativa procura-se entender qual o papel e a importância da mídia na produção de movimentos de rua e protestos. Especificamente, o objeto empírico central escolhido foram as produções do jornal Clarín, anteriores à mobilização. Metodologicamente, foi montado um banco de dados com as matérias produzidas pelo veículo que se relacionavam com a atividade política, econômica e internacional referentes ao período de trinta dias anterior ao Cacerolazo argentino de 8 de novembro de 2012 (8N), que representa o ponto de maior importância do ciclo de mobilizações na qual o protesto se insere. Assim, o objetivo da pesquisa é analisar os enquadramentos das ações coletivas produzidos no veículo e seus vínculos com os enquadramentos utilizados pelos grupos de Facebook que convocaram e organizaram as mobilizações. Em um contexto teórico e social que tem começado a se desinteressar da influência da mídia tradicional, desde o surgimento das redes sociais virtuais e as “novas mídias”, as quais têm sido interpretadas como substituto dela - mas como se argui e mostra aqui, ainda não possuem legitimidade nem credibilidade próprias e nutrem-se em última instância dos veículos tradicionais - procura-se contestar as visões dominantes na literatura, as quais outorgam dois papéis para a mídia em relação às mobilizações: ou ela é contrária aos protestos ou ela é um espaço de confronto pelo qual os movimentos lutam para dominar. Seguidamente, foram capturados e confrontados materiais tanto da mídia corporativa quanto dos grupos de Facebook e de jornalistas independentes para desenhar a imagem que, posteriormente, foi criada do evento e confrontar as diversas visões existentes. A proposta desta pesquisa é, portanto, avançar no entendimento da mídia corporativa como estrutura de mobilização em contextos de polarização política, adaptando esse espaço deixado vago pelos partidos políticos, assim como iniciar o entendimento dos vínculos e a articulação estabelecida entre esta e as novas mídias (internet). / The theme of this research is the role of corporate media in the production of frameworks for collective action. From the study of the materials of the corporate media, it is sought to understand the role and importance of the media in the production of street movements and protests. Specifically, the central empirical object chosen were the Clarín newspaper productions prior to the mobilization. Methodologically, a database was set up with the materials produced by the vehicle that related to the political, economic and international activity regarded to the period of thirty days prior to the argentine Cacerolazo of November 8, 2012 (8N), which represents the highest point of importance of the cycle of mobilizations in which the protest is embedded. Thus, the objective of the research is to analyze the frameworks of the collective action produced in the vehicle and its links with the frameworks used by the Facebook groups that called and organized the mobilizations. In a theoretical and social context that has begun to ignore the influence of traditional media since the emergence of virtual social networks and "new media", which have been interpreted as a substitute for it, it is argued and shown here that these not yet have their own legitimacy or credibility and, ultimately, nourish themselves with traditional vehicles. We try here to challenge the dominant views in the literature, which give the media two roles in relation to the mobilizations - or it is against the protests, or it is a space of confrontation which the movements struggle to dominate. Subsequently materials from the corporate media, the Facebook groups and from independent journalists were captured and compared to draw the image that was later created from the event and to confront the different visions. The proposal of this research is therefore to advance in the understanding of the corporate media as a mobilization structure in contexts of political polarization, which occupy this space left vacant by the political parties, as well as initiate the understanding of the links and the articulation established between this and the new media (internet).

This study examines the impact of globalization and religious nationalism on the personal and professional lives of urban Hindu middle class media women. The research demonstrates how newly strengthened forces of globalization and Hindutva shape Indian womanhood. The research rests on various data that reveal how Indian women interpret and negotiate constructed identities. The study seeks to give voice to the objectified by scrutinizing and challenging the stereotypical modern faces of Indian womanhood seen in the narratives of globalization and Hindutva. Feminist open-ended interviewing was conducted in English and Hindi in New Delhi, the capital of India, with 23 Hindu women, employed by electronic and print media corporations. Accumulated data were analyzed and interpreted using feminist critical discourse analysis. Findings from the study indicate that while the Indian middle class women have embraced professional opportunities presented by globalization, they remain circumscribed by mutating gender politics. The research also finds that as academic and professional progress empower the women within their homes, their public lives have become fraught with increasing gender violence and decreasing recourse to justice. Therefore, women accept the power stratification of their lives as being dependent on spatial and temporal distinctions, and have learnt to engage and strategize with the public environment for physical safety and personal-professional progress. While the media women see systemic masculine domination as being symbiotic with tenets of religious nationalism, they exhibit an unquestioned embracing of capitalism/globalization as the means of empowerment. My research also strongly indicates the importance of the media’s role in shaping gender dynamics in a global context. In conclusion, my research shows the mediawomen’s immense agency in pursuing academic and professional careers while being aware of deeply ingrained gender roles through their strong commitment towards their families. The findings of this study contribute to the literature on Third World nationalism, urban globalization and understandings of reworked-renewed masculine domination. Finally, the study also engages with recent scholarship on the Indian middle class (See Nanda 2010; Shenoy 2009; Lukose 2005; and Radhakrishnan 2006) while simultaneously addressing the notions of privilege and disengagement levied at the middle class woman, a symbiosis of idealization and imprisonment.

The central goal of this thesis is to direct attention to the underappreciated role that radical media has played in communicating social movement messages, which challenge dominant discourses and politicize youth culture, by helping advance master protest frames, reframe collective identities and promote movement-specific collective action frames. To demonstrate the relationship between radical media and movements, this thesis identifies a gap in social movement research regarding how movements communicate reframed meaning to participants. Furthermore, to address this lacuna, it proceeds to assess the movement-oriented content and discursive master, collective identity and collective action frames found in Vancouver’s ‘underground’ newspaper, the Georgia Straight, between 1967 and 1969. The research into these frames supports the argument that Georgia Straight in this period did act as a form of radical media, reflecting and reinforcing the broader social movement of youth radicalism in existence at the time. / Graduate / 0615 / 0391 / 0352 / willett.cody@gmail.com

No description available.

Цель магистерской диссертации заключается в выявлении редакторских маркетинговых стратегий наполнения университетских корпоративных СМИ с последующим составлением рекомендаций. Редакторский подход к изучению проблем функционирования корпоративной прессы и, прежде всего, создания качественного контента определяет новизну исследования. Работа проведена на примере русскоязычного и испаноязычного изданий, что обусловило введение в научный оборот нового корпуса текстов и позволило определить эффективные стратегии формирования материалов корпоративного издания в разных лингвокульутрах. В исследовании на разных этапах был использован следующий материал. Для понимания процесса и тенденций моделирования коммуникативных стратегий и тактик в вузовских, российских и зарубежных СМИ методом сплошной выборки было проанализировано свыше 1500 текстов разных жанров из газет «Уральский федеральный» и «Gaceta UNAM» из 80 номеров за 2016–2018 г. Для уточнения портрета аудитории был проведен опрос, результатами которого стали 438 реакций 100 респондентов. Также материалом для исследования послужило свыше 1500 структурных элементов (заголовочный комплекс, концовки) журналистских материалов газет «Уральский федеральный» и «Gaceta UNAM» для анализа архитектоники СМИ. Магистерская диссертация состоит из введения, двух глав, заключения и библиографического списка. В первой главе рассматривается место корпоративных СМИ в системе инструментов брендирования и продвижения вуза, теоретические подходы изучения аудитории СМИ, в частности, через результаты опроса раскрывается образ целевого читателя университетской газеты «Уральский федеральный». Его основные характеристики были распределены в четыре обобщающие группы по степени важности для участников социологического опроса. Во второй главе представлен анализ коммуникативной, тематической и структурно-содержательной стратегий формирования контента корпоративных университетских изданий. В процессе исследования было выделено две доминирующих коммуникативных стратегии «свой круг» и «апелляции к ценностям», которые были подразделены на тактики. И газета «Уральский федеральный», и «Gaceta UNAM» стремятся к позитивной самопрезентации. К общим относятся тактики «свой-чужой», «территориального признака», «аббревиации», «кооперации», у которых, однако, иногда может быть разная подача в зависимости от издания. Например, «Уральский федеральный» описывает своего через местоимение мы, а «Gaceta UNAM» характеризует других. То же касается и импликатур, которые в газете «Уральский федеральный» отталкивают читателя от чужих, а в газете «Gaceta UNAM» привлекают к своим. «Gaceta UNAM» обладает индивидуальными тактиками, отличающими ее от газеты «Уральский федеральный». К ним относятся тактика формирования активной гражданской позиции и тактика постановки гендерного вопроса. Таким образом, мексиканский университет стремится объединить аудиторию еще и рассматриваемым кругом тем. Проведенный анализ заголовочного комплекса в газетах «Уральский федеральный» и «Gaceta UNAM» позволяет судить о наличии четырех характерных элементах: заголовки, подзаголовки (надзаголовки), вставки, рубрики. Газета УрФУ стремится к сочетанию информативных и эмотивных составляющих заголовочной системы, использует в качестве наименований цитаты, вопросы, а также иллюстративные и оценочные высказывания. Газета UNAM избегает использования экспрессивных заголовков, из чего становится видно редакторскую политику, а именно стремление позиционировать СМИ как деловое издание, представляющее аналитические материалы. Концовки текстов поддерживают заданный тон изложения. У материалов UNAM всегда есть подведение итогов, финальное мнение и оценка. А в «Уральском федеральном» частотна концовка-напоминание, а также концовка-отсылка к информации на других ресурсах. В проведенном исследовании также предложен общий алгоритм работы современного редактора над материалами вузовских медиа и индивидуальные рекомендации для каждой рассматриваемых газет. / The purpose of the master's thesis is to identify editorial marketing strategies for filling the University corporate media, followed by recommendations. The editorial approach to the study of the problems of the corporate press functioning, and, above all, the creation of high-quality content, determines the novelty of the research. The work is carried out on the example of Russian and Spanish-language publications, which led to the introduction of a new set of texts into scientific usage and allowed to determine effective strategies for the formation of corporate publications in different linguocultures. The following material was used in the study at different stages. To understand the process and trends of modeling communicative strategies and tactics in higher education Russian and foreign mass media, by the method of continuous sampling over 1,500 texts of different genres from the Newspapers «Ural Federal» and «Gaceta UNAM» of 80 numbers for 2016-2018 were analyzed. For determining the profile of a typical student of the Ural Federal University a survey has conducted, the results of which were 438 responses of 100 respondents. More than 1500 structural elements (headline complex, endings) of journalistic materials of the newspapers «Ural Federal» and «Gaceta UNAM» for the analysis of architectonics of mass media also served as a material for research. The master's thesis consists of an introduction, two chapters, conclusion and bibliography. The first chapter displays the place of corporate media in the system of branding tools and promotion of the University, theoretical approaches to the study of the media audience, in particular, through the results of the survey reveals the image of the target reader of the University newspaper «Ural Federal». Its main characteristics were divided into four generalizing groups according to the degree of importance for the participants of the sociological survey. The readers of the University media consider the communicative and cognitive needs to be fundamental for a typical student, therefore, the speech impact will be effective and communication successful if the corporate media will take into account certain interests during preparation of the materials. The second chapter represents an analysis of communicative, topical, structural and content strategies of corporate University publications, as well as a general algorithm of the modern editor's work on the materials of University media and individual recommendations for each of the examined newspaper. In the process of the research two dominant communicative strategies “the circle” and “appeal to values” were identified and subdivided on tactics. Both the the corporate newspaper of the Ural Federal University («Ural Federal») and the National Autonomous University of Mexico («Gaceta UNAM») crave for positive self-presentation. The common tactics include “friend-stranger”, “territorial attribute”, “abbreviation”, “cooperation”, which, however, can sometimes have a different presentation depending on the publication. For instance, the “Ural Federal” describes us through a pronoun we, and “Gaceta UNAM” characterizes others. The same applies to implicatures, which in the newspaper "Ural Federal" repel the reader from others, and in the newspaper "Gaceta UNAM" attract to theirs. «Gaceta UNAM» has individual tactics that distinguish it from the Ural Federal newspaper. These include the tactics of forming an active citizenship and the tactics of raising the gender issue. Thus, the University of Mexico seeks to unite the audience with the range of topics covered. The analysis of the headline complex in «Ural Federal» and «Gaceta UNAM» newspapers makes it possible to judge about the presence of four characteristic groups of elements: headings, subheadings (overheads), insertions, headings. UrFU newspaper strive to the combination of informative and emotive components of the heading system and uses quotations, questions, illustrative and evaluative statements as titles. UNAM newspaper avoids the use of expressive headlines, from which it becomes apparent editorial policy, namely the desire to position the media as a business media presenting analytical materials. The endings of the texts maintain a given tone of presentation. UNAM materials always have a summary, final opinion and evaluation. And in «Ural Federal» ending reminder, as well as ending, sending information to other resources, can be encountered frequency. The study also proposed a general algorithm for the work of a modern editor on the university media materials and the individual recommendations for each of the newspapers, which were taken into consideration.