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The Global ETD Search service is a free service for researchers
to find electronic theses and dissertations. This service is
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Networked Digital Library of Theses and Dissertations.
Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
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Showing 71 to 80 of 100 (0.038 seconds)Spelling suggestions: "subject:"sont"" "subject:"ont""
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Mikrotypografins inverkan på läsbarheten hos tryckt brödtext : En forskningsöversikt / How microtypography affects the legibility of running text in print : A research reviewSkoglund, Gabriel January 2012 (has links)
Hur en texts typografiska utformning påverkar hur enkel den blir att läsa är en fråga som har sysselsatt forskare under lång tid. Förhoppningen har varit att få en bättre förståelse för hur läsning går till och hur man bäst bör sätta text för att underlätta för läsaren. Ett problem har dock varit att skapa medvetenhet om forskningens resultat bland dem som arbetar med att sätta text. Tanken med detta examensarbete var att skapa en överblick av forskningen, med inriktning på hur mikrotypografin, det vill säga den typografi som berör detaljer i textens utformning, påverkar läsbarheten i brödtext. Efter litteratursökningar valdes tio vetenskapligt publicerade empiriska studier på detta område ut. Artiklarna beskrevs och diskuterades med hänsyn till deras metodik och deras resultat. Följande mikrotypografiska faktorer behandlades i studierna: skillnader i läsbarhet mellan typsnitt, x-höjdens och teckenavståndets inverkan på läsbarheten, skillnader i läsbarhet mellan gemener, versaler och kursiv text samt skillnader i läsbarhet mellan olika bokstavsformer. Slutsatsen var att forskningen kring läsbarhet ger intressanta inblickar i hur typografin inverkar på läsprocessen. Det begränsade antalet studier på varje område samt brist på studier utförda på svenska gör det dock svårt att skapa konkreta riktlinjer för hur text bör sättas. Vidare konstaterades att studier utförda i samarbete mellan forskare och typografiskt kunniga vore en möjlig metod att sprida kunskap till de typografiska yrkena och öka sannolikheten för praktisk tillämpning av forskningsresultaten. / How the typographic design of a document affects how easy it is to read is a subject that has long been of interest to researchers. The aim has been to reach a better understanding of the reading process, and to find an ideal way to design text for maximum legibility. However, the researchers have seemingly failed to raise awareness about their results in the typographic community. The aim of this thesis was to create an overview of the research into how microtypography – the typography concerned with individual letters and sentences – affects the legibility of running text. Ten empirical studies on this subject, published in scientific journals, were selected after literature searches. The methods and results of the studies were described and discussed. The studies were concerned with the following microtypographic factors: differences in legibility between typefaces, the role of x-height and letter spacing in, differences in legibility between lower case, upper case and italic letters as well as differences in legibility between specific letter shapes. The conclusion was that legibility research gives interesting insights into how typography can influence the reading process. However, the limited amount of studies found concerning each typographic factor, as well as the lack of studies concerning Swedish typography makes it hard to create typographic guidelines for Swedish typographers based on the research. It was also concluded that studies conducted in cooperation between researchers and typographers might be a way to raise awareness about the research and lead to greater practical application of research results.
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Fonts and Fluency: The Effects of Typeface Familiarity, Appropriateness, and Personality on Reader JudgmentsWang, Timothy Tien-Lou January 2013 (has links)
The advent of digital typography has seen the printed letter permeate many aspects of our world, due to its function as the visual manifestation of verbal language. However, few scientific researchers have paid attention to these innocuous and ubiquitous characters. Furthermore, existing typeface research has generally been divided into two strands: For nearly ninety years, communicators (writing, marketing, business, and design professionals) have made attempts to investigate how typefaces of different classes and styles might indicate different personalities to the viewer, and explored the notion of typeface appropriateness. More recently, psychologists have taken advantage of word processing software to manipulate perceptual fluency by changing the fonts of different documents, finding several interesting effects. In this study, two experiments were conducted, with the aim of acknowledging and synthesizing both lines of inquiry. In Experiment 1, a restaurant menu was printed with either an easy-to-read, fluent font or a difficult-to-read, disfluent font. It was expected that reading the disfluent font would influence participants’ (n = 110) choices from the menu as well as certain judgments about the dishes. However, there was only one significant effect, whereby participants who read the disfluent font expected to enjoy their chosen dessert less than those who read the fluent font. In Experiment 2, participants (n = 94) judged a person of the opposite sex using the Big Five Inventory, a measure of human personality. The target photograph was paired with a name set in one of two fonts (familiar and unfamiliar). Female participants rated the target higher on the factor of Openness when the name was printed in the novel font. The results of the current study indicate that to some extent, document designers may safely continue selecting typefaces through intuition, and do not necessarily need the supplementation of additional empirical research.
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Využití propagační grafiky v praxi / THE USE OF PROMOTIONAL GRAPHICS IN PRACTICECHARVÁTOVÁ, Jana January 2010 (has links)
The master thesis consists of two parts. In the theoretical part, applied and computer graphics, fonts, and promotion are discussed. The practical part is aimed at applied graphics based on the graphic art extended by mixed media. Matrices made of zinc-galvanized sheets were etched in nitric acid. A set of graphic works was printed on watercolour papers. Individual graphics were placed at a promotional brochure of the company Printing House David. The brochure promotes the printing house equipment. When prepared the brochure, the software CorelDraw was used. Photos taken on the Printing House David and edited with the use of Adobe Photoshop software package are thematically focused on "printing machines" of the company. The photos are attached to the thesis in a form of sketches.
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Análisis de la construcción del discurso periodístico a través del código tipográfico en portadas de periódicos populares el Chino, el Popular, Ojo y Trome / Analysis of the construction of journalistic discourse through the typographic code on the front pages of popular newspapers el Chino, el Popular, Ojo y TromeEscobedo Luis, Estefany 07 April 2022 (has links)
La presente investigación tiene como objetivo principal analizar la estructura del código tipográfico y la jerarquía visual de los elementos del diseño periodístico en portadas de los periódicos populares el Chino, el Popular, Ojo y Trome. De esta manera, se parte de la hipótesis que el código tipográfico emplea la retórica visual como un elemento primordial y ruido visual para dar a conocer el mensaje que va más allá de lo literal. En ese sentido, los principales hallazgos de la investigación han sido, desde; la forma y rol que desempeñan los elementos del diseño periodístico en la portada, hasta entender la composición y jerarquía visual que ocupa una portada periodística de la prensa popular; y el rol del código tipográfico en medio de estos discursos visuales. Asimismo, a lo largo de la investigación se determinó tres resultados principales, la congruencia entre la jerarquía y la composición; el discurso periodístico a través del código tipográfico; y la relación de la portada popular y los usuarios. Finalmente, se concluyó que se construye el discurso periodístico a través de figuras retóricas a nivel semántico, ya que generan un concepto abstracto en el mensaje comunicativo; con la finalidad de conferir mayor expresividad e impresionar al usuario. / The main objective of this research is to analyze the structure of the typographic code and the visual hierarchy of the elements of journalistic design on the front pages of the popular newspapers El Chino, El Popular, Ojo and Trome. In this way, we start from the hypothesis that the typographic code uses visual rhetoric as a primary element and visual noise to convey the message that goes beyond the literal. In this sense, the main findings of the research have been, from; the form and role played by the elements of journalistic design on the cover, to understand the composition and visual hierarchy that occupies a journalistic cover of the popular press; and the role of the typographic code in the midst of these visual discourses. Likewise, throughout the research, three main results were determined: the congruence between hierarchy and composition; the journalistic discourse through the typographic code; and the relationship between the popular front page and the users. Finally, it was concluded that the journalistic discourse is constructed through rhetorical figures at a semantic level, since they generate an abstract concept in the communicative message; with the purpose of conferring greater expressiveness and impressing the user. / Trabajo de investigación
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Varumärkeskommunikation via logotyper : en studie om designelementens påverkan / Brand communication through logotypes : a study regarding the impact of design elementsBerglund, Emilia, Wikström, Alexandra, Ljungkvist, Mikaela January 2022 (has links)
Den ökade globaliseringen och digitaliseringen har resulterat i en hård konkurrens på marknaden. För att ett företag ska lyckas driva igenom sitt budskap till potentiella kunder krävs det att företagets budskap är kort, koncist och slagkraftig. En företagslogotyp har möjligheten att skapa varumärkeskännedom och konkurrensfördelar samtidigt som den är enkel att lägga på minnet. Företagslogotypen kopplas till kärnan i företaget och består av olika designelement som färg, form, symboler och typsnitt. Syftet med studien var att undersöka de olika designelementen i svenska modeföretags logotyper för förstå hur dom uppfattas och hur dom påverkar varumärkeskommunikationen. Studien använder sig utav en kvantitativ forskningsmetod och är baserad på en enkätstudie där respondenterna hade möjlighet att utvärdera svenska modeföretags logotyper. För att undvika tidigare associationer hos respondenterna innehöll enkäten även fabricerade logotyper, framtagna för studien. Resultaten visade att designelement har en viss påverkan på varumärkeskommunikation. Färg var det designelement som visade sig ha störst påverkan i resultatet. / Due to the increased globalization and digitalization, companies face greater market competition. In order for a company to succeed, they need to be able to communicate with their potential customers. As the market is saturated, the message needs to be short, concrete and powerful. A company logotype carries the ability to create brand awareness and competitive advantages whilst being easy to absorb. It is connected to the core of the company and consists of different visual elements such as colors, shapes, symbols and font. The aim of this study was to examine the different design elements in Swedish fashion companies’ logotypes in order to understand how they are perceived by consumers and what they communicate. The study used a quantitative research method and was based on a survey in which respondents were asked to examine Swedish fashion companies’ logotypes. In order to avoid previous associations, the survey also contained fictitious logotypes invented for the survey. The results of the study presented that design elements impact brand communication to a certain limit. The impacts of the design elements differ from each other, and the influence of color had the most distinct result.
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Educational Handheld Video: Examining Shot Composition, Graphic Design, And Their Impact On LearningHutchens, Jason 01 January 2008 (has links)
Formal features of video such as shot composition and graphic design can weigh heavily on the success or failure of educational videos. Many studies have assessed the proper use of these techniques given the psychological expectations that viewers have for video programming (Hawkins et al., 2002; Kenny, 2002; Lang, Zhou, Schwardtz, Bolls, & Potter, 2000; McCain, Chilberg, & Wakshlag, 1977; McCain & Repensky, 1972; Miller, 2005; Morris, 1984; Roe, 1998; Schmitt, Anderson, & Collins, 1999; Sherman & Etling, 1991; Tannenbaum & Fosdick, 1960; Wagner, 1953). This study examined formal features within the context of the newly emerging distribution method of viewing video productions on mobile handheld devices. Shot composition and graphic design were examined in the context of an educational video to measure whether or not they had any influence on user perceptions of learning and learning outcomes. The two formal features were modified for display on 24 inch screens and on 3.5 inch or smaller screens. Participants were shown one of the four modified treatments, then presented with a test to measure whether or not the modified formal features had any impact or influence on learning outcomes from a sample of 132 undergraduate college students. No significant differences were found to occur as a result of manipulation of formal features between the treatment groups.
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Arabic text recognition of printed manuscripts. Efficient recognition of off-line printed Arabic text using Hidden Markov Models, Bigram Statistical Language Model, and post-processing.Al-Muhtaseb, Husni A. January 2010 (has links)
Arabic text recognition was not researched as thoroughly as other natural languages. The need for automatic Arabic text recognition is clear. In addition to the traditional applications like postal address reading, check verification in banks, and office automation, there is a large interest in searching scanned documents that are available on the internet and for searching handwritten manuscripts. Other possible applications are building digital libraries, recognizing text on digitized maps, recognizing vehicle license plates, using it as first phase in text readers for visually impaired people and understanding filled forms.
This research work aims to contribute to the current research in the field of optical character recognition (OCR) of printed Arabic text by developing novel techniques and schemes to advance the performance of the state of the art Arabic OCR systems.
Statistical and analytical analysis for Arabic Text was carried out to estimate the probabilities of occurrences of Arabic character for use with Hidden Markov models (HMM) and other techniques.
Since there is no publicly available dataset for printed Arabic text for recognition purposes it was decided to create one. In addition, a minimal Arabic script is proposed. The proposed script contains all basic shapes of Arabic letters. The script provides efficient representation for Arabic text in terms of effort and time.
Based on the success of using HMM for speech and text recognition, the use of HMM for the automatic recognition of Arabic text was investigated. The HMM technique adapts to noise and font variations and does not require word or character segmentation of Arabic line images.
In the feature extraction phase, experiments were conducted with a number of different features to investigate their suitability for HMM. Finally, a novel set of features, which resulted in high recognition rates for different fonts, was selected.
The developed techniques do not need word or character segmentation before the classification phase as segmentation is a byproduct of recognition. This seems to be the most advantageous feature of using HMM for Arabic text as segmentation tends to produce errors which are usually propagated to the classification phase.
Eight different Arabic fonts were used in the classification phase. The recognition rates were in the range from 98% to 99.9% depending on the used fonts. As far as we know, these are new results in their context. Moreover, the proposed technique could be used for other languages. A proof-of-concept experiment was conducted on English characters with a recognition rate of 98.9% using the same HMM setup. The same techniques where conducted on Bangla characters with a recognition rate above 95%.
Moreover, the recognition of printed Arabic text with multi-fonts was also conducted using the same technique. Fonts were categorized into different groups. New high recognition results were achieved.
To enhance the recognition rate further, a post-processing module was developed to correct the OCR output through character level post-processing and word level post-processing. The use of this module increased the accuracy of the recognition rate by more than 1%. / King Fahd University of Petroleum and Minerals (KFUPM)
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New Approaches to OCR for Early Printed BooksWeichselbaumer, Nikolaus, Seuret, Mathias, Limbach, Saskia, Dong, Rui, Burghardt, Manuel, Christlein, Vincent 29 May 2024 (has links)
Books printed before 1800 present major problems for OCR. One of the mainobstacles is the lack of diversity of historical fonts in training data. The OCR-D project, consisting of book historians and computer scientists, aims to address this deficiency by focussing on three major issues. Our first target wasto create a tool that identifies font groups automatically in images of histori-cal documents. We concentrated on Gothic font groups that were commonlyused in German texts printed in the 15thand 16th century: the well-known Fraktur and the lesser known Bastarda, Rotunda, Textura und Schwabacher. The tool was trained with 35,000 images and reaches an accuracy level of 98%. It can not only differentiate between the above-mentioned font groupsbut also Hebrew, Greek, Antiqua and Italic. It can also identify woodcut im-ages and irrelevant data (book covers, empty pages, etc.). In a second step,we created an online training infrastructure (okralact), which allows for theuse of various open source OCR engines such as Tesseract, OCRopus, Krakenand Calamari. At the same time, it facilitates training for specific models offont groups. The high accuracy of the recognition tool paves the way for theunprecedented opportunity to differentiate between the fonts used by individual printers. With more training data and further adjustments, the toolcould help to fill a major gap in historical research
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Comparing the Legibility and Comprehension of Type Size, Font Selection and Rendering Technology of Onscreen TypeChandler, Scott Bondurant 27 November 2001 (has links)
This experimental study investigated the relationship between the independent measures of font selection, type size, and type rendering technology and the dependent measures of legibility, as measured by the Chapman-Cook speed of reading test, as well as comprehension, as measured by a series of questions from the verbal comprehension section of the Graduate Record Exam. An electronic instrument presented test items in 12 different typographic styles. The study tested 117 college students at a university in southwestern Virginia. Each participant encountered anti-alias type rendering style and the orthochromatic type rendering style while participants were randomly assigned to either Helvetica or Palatino (font selection) and 8, 10 or 12 point type size.
Results indicated that the 12 point type size was read more quickly than either 8 point type or 10 point type. There was also an interaction between font selection and type rendering technology for speed of reading: Helvetica without an anti-alias was read more quickly than Helvetica with an anti-alias and more quickly than Palatino without an anti-alias. These findings contradict an earlier, similar study.
There were no significant results with regard to comprehension.
<i>[Vita removed Oct. 13, 2010. GMc]</i> / Ph. D.
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Typografisk makt : Hur värderas typografi?Nyström, Erika January 2019 (has links)
Typografi finns överallt. Det är en del av grafisk formgivning som är ramverket som vi på olika plattformar i media och i stadsbilden blir tilltalade och därigenom förstår omvärlden. Typografi påverkar i stor utsträckning hur vi tolkar ett innehåll och hur vi värderar allt från människor till åsikter. I mitt examensarbete "Typografisk makt" undersöker jag relationen mellan samhällets värderingar och typografi. Varför tar vi vissa typsnitt på allvar och andra ses som oseriösa? Jag har skrivit en essä och presenterar texten i två publikationer där jag med formgivningen vill kommentera olika sätt att förhålla sig till idéer om hur typografi bör fungera och se ut. I essän tar jag upp historiska aspekter som påverkat hur typografi värderas. Jag försöker även bena ut vilken roll egenskaper kopplade till kön har för roll i hur typografi värderas. / Typography is everywhere. It speaks to us and makes us understand the world. Why do we regard some typefaces as serious/professional and some as less serious? My project is an investigation of the relation between the values of society and typography.
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