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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
51

Exportní strategie firmy Preciosa / Export strategy for the company Preciosa

Piekarzová, Karolína January 2012 (has links)
The aim of the thesis is to propose a suitable export strategy for the company Preciosa Figurky, s.r.o. in Chile. The first chapter briefly characterizes that company, and describes its economic situation and business strategy. Other chapters are devoted to the analysis of the current marketing mix of the company, mutual trade relations between Czech Republic and Chile and there is also a detailed PEST analysis of Chilean market from the perspective of domestic entrepreneurs. The last chapter proposes a specific export strategy, where the greatest emphasis is placed on communication strategy. The company has been successfully operating in other countries in Latin America and export to Chile is due to the economic advancement of this country right strategy.
52

Prodejní strategie nadnárodní společnosti (Guinness) / Sales Strategy of an International Corporation (Guinness)

Kněžický, Miroslav January 2013 (has links)
This thesis is concerned with the sales strategy of an International corporation Guinness on a UK market. The paper further analyses the internal and external environment of the company. Based on these analyses the paper provides some possible strategies that can result in an improvement of the sales efficiency of the company
53

Aktualizace podnikatelského plánu / Updating of Business Plan

Smržová, Lucie January 2015 (has links)
Thesis is focused on the analysis of the macro surroundings of the private farm with emphasis on the analysis of the impact of changes in subsidy policy of the state and the EU. Follows the outline of the changes to the business plan with regard to the results of this analysis. The work is divided into four separate parts - the introduction, theoretical part, practical part and conclusion. In the theoretical part are described mainly basic concepts related to entrepreneurship, business, agriculture, and business plan. Further acquaintance with the theory of enterprise financing and financing through subsidies from the state. It is mentioned here and the methodology that is used in the following section. In the practical part is already applied to the analysis of the external environment of the enterprise. In particular, the political-legislative and economic sphere. This is further summarized using the method of MAPS. The following analysis follows comparing the 2014 and 2016 that will answer the research and sub-questions. This thesis serves as a basis for private agricultural company located on the market already ten years.
54

Analysis of the US Business Environment / Analysis of the US Business Environment

Cook, Gina January 2006 (has links)
In the last five years, the US has experienced a significant number of unprecedented events, many of which will have long-term impact on its business environment. Given this fact and the rapid pace of change in the world today, there is a new imperative for understanding and managing these complex dynamics and associated emergent risks. This dissertation, therefore, focused on analyzing the current state of the US business environment; the analysis creates a basis for further examination of the various aspects of the studied problems. The author undertook a comprehensive environmental scan, using a broad set of information resources, in order to look at its present status and the factors affecting it as well as the perceived level of risk. During this process, the author also attempted to verify whether the current method of PEST analysis is still a relevant and useful tool given today's complex, intertwined and quickly evolving global business environment. The first chapter is devoted to the theoretical background of information seeking and environmental analysis as well as classifying international business risks. Chapter two takes a broad look at the US macro economy, including the following areas: Political, Legal, Economic, Socio-Cultural and Technological. Chapter three is a business application, and the bulk of its content is devoted to the specifics of the current US business environment; the perceived risks affecting it are also investigated. Final conclusions are drawn based on the research conducted.
55

Strategická analýza Psychitarické léčebny Jihlava / Strategic Analysis of Jihlava Psychiatric Hospital

Brychta, Jan January 2011 (has links)
The aim of the diploma thesis is strategická analýza Psychiatrické léčebny Jihlava, p. o. The hospital is a state-funded organization based in Jihlava and it is established by the Ministry of Health. Catchment areas are now the former district of Jindřichův Hradec, Pelhřimov, Třebíč, Ždár nad Sázavou and Tábor. In the region of Vysočina the hospital occupies a dominant position on the market, as it provides comprehensive psychiatric and diagnostic services, while other psychiatric facilities in the region focus only on selected psychiatric-diagnostic services. The strengths of the psychiatric hospital in Jihlava are considered the long-term influence in psychiatric-diagnostic sector, the high level and the wide range of services. The organization continues to provide quality services in connection with people's mental health and to maintain the strong market position. Finally, the work includes recommendations for improving services and the draft strategy, which would be in the hospital a long-term move.
56

Zhodnocení finanční situace TRW-DAS, a.s. / Evaluation of the financial situation of TRW-DAS Company

Lavička, Rostislav January 2012 (has links)
The main objective of this diploma thesis is the application of selected methods of financial analysis to a selected company. Assessment of its current financial situation and outline the company's strategy. The theoretical part are described the findings of the financial analysis, ie. different methodological approaches, including elementary strategic models. The practical part deals with evaluating the financial aspects of the company for the period 2008-2011 using selected methods and procedures mentioned in the theoretical part. The part of financial analysis is a partial investigation of the external and internal surroundings of the company.
57

Analýza a strategie firmy Beznoska s.r.o. na domácím a zahraničních trzích / Analysis and strategy of Beznoska s.r.o. on the domestic and foreign markets

Mokáň, Dan January 2013 (has links)
The thesis analyses the company Beznoska s.r.o. on the domestic and foreign markets. It describes the activities and strategy of the company, which is engaged in the production of orthopaedic implants and implants in the field of orthopaedics. The second part of the thesis focuses on the analysis of the domestic market, i.e. the Czech Republic. It analyses particularly Ukraine from the foreign markets. Subsequently, by using comparison and analysis among the selected countries, it is searching for potential market for company expansion.
58

Podnikatelský plán na založení kavárny / Business Plan for Establishing a Cafe

Zifčák, David January 2020 (has links)
The thesis is focused on creating business plan to establish a new cafe, which will be located in the new shopping center on the Czech-Austrian border in Hatě. In the first part of the thesis are captured the theoretical bases needed for creating a business plan. The second part of the thesis is focused on individual analysis. In the last part of the thesis are created proposal of steps and measures for the implementation of the business plan including its evaluation.
59

Návrh a implementace informačního systému pro dohled / Design and Implementation of the Surveillance Information System

Čelka, Marek January 2020 (has links)
The main goal of the master thesis is design and implementation of information system for monitoring purposes. The implemented monitoring system will be able to automatically monitor devices of a certain company. This goal is preceded by strategic analysis using PEST and 7S methods for examination of current state of the company. Another part is the analysis of the efficiency of service processes using the HOS method together with the selection of a suitable monitoring system. An enhancement of service processes is designed by the Lewin model. Finally, the selected information system for monitoring was designed, implemented and tested. A deployment of the system should provide simplification of devices supervision, to save costs as well as to speed-up the response-time to unexpected situations.
60

Financování podnikatelských aktivit / Financing of Business Activities

Pospíšil, Filip January 2021 (has links)
This diploma thesis on the topic "Financing of business activities" processes the entry into the foreign e-commerce market using the chosen strategy and modern marketing plan. In the first part, attention is paid to the issues of e-commerce, business on the Internet, penetrations into new markets and Internet marketing tools from the perspective of theory. The second part deals with the description of TWIN PRODUCTION s.r.o., analysis and comparison of two selected markets. It also includes the design of a strategy for entering the selected market and an outlined marketing strategy. Last but not least, all activities related to internationalization are financially quantified and some measures are proposed.

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