This work focuses on the analysis of Internet info and literature about e-commerce systems, shops, supply chain systems and enterprise resource planing systems and create the framework of sales in the web with ready to use elements, database, based on REA semantic model for Internet supply chain collaboration. The research material leads to the conclusion that REA model is the best model for Internet commerce and Lithuanian Internet trading systems are not fully ready for competition on the Internet market. However, the work suggests the solution for the problems detected in LT websites, which deal with Internet sales.

With the increasing effect of disasters and long term issues on human well-being and economy over the recent years, effective management of humanitarian supply chains has become more important. This thesis work focuses on three problems in humanitarian supply chains where uncertainty is inherent, namely (i) post-disaster debris clearance with uncertain debris amounts, (ii) allocation of a health/humanitarian commodity in a developing country setting with multiple demand types, and (iii) distribution of specialized nutritious foods by a large scale humanitarian organization. In each of the three parts, the problem is formally defined, and a novel optimal solution approach incorporating the inherent uncertainty in the environment and updates is proposed. In cases where optimal models cannot be solved within reasonable time, novel heuristics are developed. Through structural analysis and computational experiments based on real data, the proposed approaches are compared to those that ignore the uncertainty in the environment and/or updates of information as new data becomes available. Using computational experiments, the proposed approaches are compared to those that are applied in practice, and the aspects of the system where performance improvements are more significant are analyzed.

The purpose of this thesis is to describe logistics collaboration in supply chains. During the past two decades, a new trend towards integration and collaboration in supply chains has been recognised among researchers as well as among business practitioners. This philosophy is called supply chain management and has received enormous attention in logistics research. Collaboration based on supply chain management is expected to reduce total cost and improve service towards the supply chain’s end customers at the same time. The argumentation in existing literature is however seldom underpinned by more rigorous empirical material and becomes therefore conceptual and superficial. Furthermore, it is incongruous about what actually is done when companies collaborate and what more specific effects are achieved. Therefore more research, especially survey based, is needed in order to verify existing literature. In this thesis the perspective of a focal company is taken in order to concretise the ideas from supply chain management and investigate what it means for an individual company. Based on supply chain management literature, a questionnaire was constructed which focused on the content of the collaboration and its driving forces, barriers and effects. Furthermore, differences between triadic collaborations, i.e. collaborations where both the supplier and customer of the focal company are involved, and dyadic collaborations (collaboration with either a supplier or a customer) were investigated. The questionnaire was mailed to 482 Swedish manufacturing companies which had a turnover of more than SEK 100 Million per annum and with more than 100 employees. This population was considered as a typical target group for the supply chain management literature. 177 usable answers were received which gives a response rate of 37.8%. The results from this study are summarised in five propositions. It is proposed that the content of logistics collaboration in the Swedish manufacturing companies’ supply chains is rather operative in its character and does not reach the strategic level that is advocated by the literature. In particular, the degree of process approach in the collaborations is low. This area has a great potential for improvements. The results also indicate that the intensity of the collaboration, i.e. frequency of information sharing, degree of joint operative planning of involved supply chain activities, and process approach, are positively related to the effects experienced of the collaboration. The relation between joint strategic planning and the operative collaboration issues is however weak and does not seem to influence the effects experienced as a consequence of the collaboration. Furthermore, engagement from top management is recognised as an important driver for successful collaboration. Top management involvement means an increased internal focus on the collaboration and facilitates more intensive collaboration. Finally, differences in attitude and behaviour are recognised depending on whom the collaboration partner is. The study shows that the traditional way of managing supply chain relations still dominates, where the focal company “demand what he wants” upstream much more than in the case for downstream relations. Such differences according to SCM literature should not exist and can be considered as a serious threat for SCM based collaboration. / <p>The ISBN is incorrect in the printed version but corrected in the electronic version. ISRN/Report code: LiU-Tek-Lic 2005:35.</p>

Σε μια εποχή που οι αλλαγές του οικονομικού περιβάλλοντος συμβαίνουν όλο και πιο συχνά, κάθε επιχειρηματικός οργανισμός πρέπει να αποκτήσει ικανότητα να παίρνει γρήγορα τις σωστές αποφάσεις και να τις υλοποιεί. Η λήψη αποφάσεων αποτελεί σημαντικότατο στοιχείο της καθημερινής μας ζωής και καθορίζει τη μετέπειτα πορεία μας καθώς τα αποτελέσματά της φαίνονται σε διάφορους τομείς. Το πλήθος των αποφάσεων που καλούμαστε να λάβουμε είναι τέτοιο που αρκετές φορές αποφασίζουμε ασυνείδητα και μηχανικά. Ωστόσο, το ίδιο δεν μπορεί να συμβεί και στο επιχειρηματικό περιβάλλον όπου οι αποφάσεις έχουν συνήθως στρατηγική σημασία και επηρεάζουν τόσο τη σωστή λειτουργία όσο τη καλή πορεία και τη βιωσιμότητα των επιχειρήσεων. Ο σκοπός της συγκεκριμένης διπλωματικής εργασίας είναι η ανάδειξη του ρόλου της εφοδιαστικής αλυσίδας στη λήψη αποφάσεων. Μέσα από τη δημιουργία κατάλληλων μοντέλων γραμμικού προγραμματισμού, τα οποία αντιπροσωπεύουν τη λειτουργία της εφοδιαστικής αλυσίδας, είναι εφικτή η πρόβλεψη πιθανών μελλοντικών σεναρίων. Συνεπώς, η διοίκηση μιας εταιρείας θα μπορεί να είναι σε θέση να λαμβάνει γρήγορα και αντικειμενικά τις απαραίτητες αποφάσεις στρατηγικής σημασίας για την αντιμετώπιση οποιασδήποτε κατάστασης. Η παρούσα διπλωματική εργασία στηρίχτηκε στην εργασία των M.T. Melo, S. Nickela,b, F. Saldanha da Gama «Dynamic multi-commodity capacitated facility location: a mathematical modeling framework for strategic supply chain planning». Το συγκεκριμένο paper βραβεύτηκε ως ένα από τα καλύτερα το 2012 στο «Euro Award for the Best Ejor Paper 2012». Η δομή της εργασίας είναι η εξής: Στο 1ο κεφάλαιο γίνεται μια εισαγωγή σε βασικές έννοιες όπως αυτή της χωροθέτησης εγκαταστάσεων και της εφοδιαστικής αλυσίδας. Επίσης παρουσιάζεται και η μεθοδολογική προσέγγιση για την παρουσίαση των προβλημάτων. Στο 2ο κεφάλαιο παρουσιάζονται τα μοντέλα χωροθέτησης. Αυτά κατηγοριοποιούνται στα Βασικά Μοντέλα Χωροθέτησης όπου παρατίθενται αναλυτικά οχτώ από αυτά, στα Δυναμικά Μοντέλα Χωροθέτησης και στα Στοχαστικά Μοντέλα Χωροθέτησης. Το 3ο κεφάλαιο ασχολείται με την εφαρμογή. Συγκεκριμένα, παρουσιάζεται η περιγραφή και η διατύπωση του προβλήματος όπου παρατίθενται εκτενώς τα σύνολα, οι παράμετροι, οι μεταβλητές απόφασης και οι περιορισμοί που απαιτούνται για την επίλυση του μοντέλου μας. Το 4ο κεφάλαιο ασχολείται με την ανάλυση των αποτελεσμάτων που προκύπτουν ύστερα από την επίλυση του μοντέλου στο περιβάλλον του AIMMS. Συγκεκριμένα παρατίθενται αναλυτικά τα σενάρια που έχουμε θεωρήσει ως πραγματικά καθώς και οι βέλτιστες λύσεις για κάθε ένα ξεχωριστά από αυτά. Εν κατακλείδι, στο 5ο κεφάλαιο παρουσιάζονται τα συμπεράσματα της συγκεκριμένης εργασίας και η μελλοντική έρευνα. / We are living in a time where the economic environment changes are happening more and more frequently. For that reason, every business organization must acquire capacity to make and implement the right decisions quickly. Decision making is an important part of our daily lives and determines our future since the results are shown in different areas. The number of decisions we take are so many that we decide unconsciously and mechanically. However, the same cannot happen in the business environment where the decisions are usually of strategic importance, while they affect both the proper functioning and the good performance and sustainability of the business. The purpose of this thesis is to highlight the role of supply chain decision making. Through the creation of suitable linear programming models, which represent the operation of the supply chain, it is possible to predict potential future scenarios. Therefore, the management of a company will be able to quickly and objectively make the necessary strategic decisions to deal with any situation. This thesis was based on the work of MT Melo, S. Nickel, F. Saldanha da Gama «Dynamic multi-commodity capacitated facility location: a mathematical modeling framework for strategic supply chain planning». This paper was awarded as one of the best in 2012 in «Euro Award for the Best Ejor Paper 2012». The structure of the paper is as follows: The first chapter contains an introduction to basic concepts such as the facilities location and supply chain. Also, it is presented the methodological approach to the problems. In the second chapter, they are presented the facility location models. These are categorized into Basic Location Models, into Dynamic Location Models and into Stochastic Location Models. The third chapter deals with the application. Specifically, it is presented the description and the formulation of the problem, in detail, along with the sets, the parameters, the decision variables and the constraints that are required in order to solve our model. The fourth chapter deals with the analysis of the results obtained after solving the model in the environment of AIMMS. Specifically, they are presented in detail the scenarios that we consider as real along with the best solutions for each one of them. In conclusion, in the fifth chapter they are presented the conclusions of this study and the future research.

Οι ροές εργασιών (workflows) αποτελούν έναν από τους πιο σημαντικούς παράγοντες για την σωστή, εύρυθμη και αποδοτική λειτουργία των διαδικασιών που έχουν να φέρουν εις πέρας οι επιχειρήσεις. Καθώς οι επιχειρήσεις έχουν την τάση να γιγαντώνονται με στόχο την αύξηση των κερδών τους, και με δεδομένο ότι οικονομίες είναι ανοιχτές και δε γνωρίζουν φυσικά σύνορα, τελικά, οδηγούμαστε στην ανάγκη για συνεργασίες μεταξύ των επιχειρήσεων που θα τους επιτρέπουν αφενός να επιτύχουν το βέλτιστο ποιοτικά αποτέλεσμα και αφετέρου με το μικρότερο δυνατό κόστος. Το μεγάλο μέγεθος των επιχειρήσεων σε συνδυασμό με την ανάγκη για συνεργασίες μεταξύ τους έχουν ως αποτέλεσμα να αυξάνει η πολυπλοκότητα των διαδικασιών και των προβλημάτων που έχουν να επιλύσουν. Αυτό οδηγεί στην ανάγκη να υπάρξει ένας τρόπος διαχείρισης των ροών εργασιών που απαρτίζουν τις διαδικασίες αυτές. Έτσι, ανατπύχθηκαν μηχανές ροών εργασιών (workflow engine) που επιτρέπουν την διαχείριση των ροών με αποδοτικό και βέλτιστο τρόπο. Στην παρούσα διπλωματική ασχολούμαστε με τη χρήση workflow συστημάτων για την επίλυση του προβλήματος της αποδοτικής διαχείρισης της εφοδιαστικής αλυσίδας (supply chain) στις τουριστικές επιχειρήσεις. Για την αποδοτική λειτουργία των εφοδιαστικών αλυσίδων απαιτείται η ύπαρξη ενός συστήματος διαχείρισής τους, με σκοπό να οργανώνει και να συγχρονίζει τις διαφορετικές οντότητες που παίρνουν μέρος σε όλα τα βήματα μιας εφοδιαστικής αλυσίδας. Έτσι, έχουν αναπτυχθεί τέτοια συστήματα διαχείρισης, όπου με την βοήθεια των υπολογιστών μοντελοποιούν και καταγράφουν όλα τα βήματα της εφοδιαστικής αλυσίδας, κάνοντας έτσι αποδοτική την λειτουργία της. Αφού παρουσιαστούν τα πιο δημοφιλή open source workflow engines, στη συνέχεια υλοποιούμε την δική μας workflow engine που επιλύει το πρόβλημα της διαχείρισης των εφοδιαστικών αλυσίδων σε τουριστικές επιχειρήσεις. Πιο συγκεκριμένα, αναπτύχθηκε ένα basic custom workflow engine προσαρμοσμένο στις ανάγκες των τουριστικών επιχειρήσεων όσον αφορά τη διαδικασία διαχείρισης της εφοδιαστικής τους αλυσίδας στο κομμάτι από την δημιουργία μιας νέας παραγγελίας από προϊόντα και πρώτες ύλες μέχρι το τελικό βήμα της αποδοχής της παραγγελίας από τους υπεύθυνους των τουριστικών επιχειρήσεων. Η εφαρμογή που υλοποιήθηκε είναι web based application. Οι web εφαρμογές παρουσιάζουν αρκετά πλεονεκτήματα έναντι των παραδοσιακών desktop εφαρμογών, τα οποία και παρουσιάζονται στη διπλωματική αυτή. / --

Cette thèse a pour objectif de comprendre la nature et les bases de développement de l'intégration des Supply Chains dans le contexte de l'industrie des équipementiers automobiles marocains. Elle vise ainsi à démontrer que la nature de l'intégration de la Supply Chain nouée, dépend étroitement de la nature de la confiance développée envers le partenaire, qui est elle aussi fortement déterminée par les caractéristiques de la culture nationale. Sur le plan méthodologique, la thèse se fonde sur un processus séquentiel qui allie une phase exploratoire qualitative menée auprès de sociologues, anthropologues et historiens pour la compréhension des variables sur la culture nationale marocaine, ainsi qu'une étape menée auprès des équipementiers automobiles marocains. Dans un deuxième temps, un processus confirmatoire de confrontation de notre modèle conceptuel s'est établit sur la base d'une enquête quantitative analysée avec la méthode des équations structurelles sous l'approche PLS. Les résultats de la recherche suggèrent que les caractéristiques de la culture nationale marocaine favorisent le développement d'une confiance de nature affective qui permet de favoriser le développement d'une intégration relationnelle de la Supply Chain / The objective of this thesis is to understand the nature and the basis of supply chain integration development in the context of Moroccan automotive suppliers. Thereof, it will demonstrate how the nature of supply chain integration depends very closely on the nature of trust developed towards the partner. This trust is closely determined by the national culture's characteristics. Methodology wise, the thesis is based on a sequential process that starts with an exploratory qualitative phase conducted with sociologists, anthropologists and historians to understand the national culture's variables, and with Moroccan automotive suppliers. In a second confirmatory phase, the theoretical model was confronted to an empirical quantitative investigation. The results were analyzed using structural equations under the PLS approach. The research results suggest that the national culture's characteristics in Morocco favor the development of an affective type of trust that in turn favors the supply chain integration

O pinhão é uma importante fonte de alimento e renda para comunidades rurais que residem na região de ocorrência da Floresta com Araucária. Embora sua coleta seja praticada por muitos, é pouco conhecida. Diante disto, este estudo objetivou compreender os aspectos históricos, sociais e econômicos relacionados ao extrativismo do pinhão em São Francisco de Paula, RS. Para tanto, utilizou-se a abordagem teórico-metodológica da Teoria de Sistemas Agrários aliada ao estudo sobre os canais de comercialização. A partir da reconstituição e diferenciação da evolução dos Sistemas Agrários de São Francisco de Paula, constatou-se que o pinhão, em tempos pretéritos, estava associado ao livre acesso, sendo este fonte de alimento e renda, principalmente, para os grupos sociais que foram sistematicamente alijados do acesso à terra. No entanto, frente à valorização deste produto em mercados regionais, o extrativismo de pinhão despertou o aumento de interesses de proprietários de terra em explorar esse recurso para si, ocasionando o consequente impedimento ou exigências e contrapartidas para o livre acesso às araucárias. Evidenciou-se, ainda, que esta mudança de postura dos proprietários de terras em relação ao pinhão é decorrente também do processo de cerceamento e vigilância para com as populações locais representados, sobretudo, pelos termos da legislação ambiental. Através do diagnóstico socioeconômico dos sistemas de produção, constatou-se a existência de 2 grupos sociais de coletores de pinhão, os Trabalhadores Rurais e Urbanos e os Pecuaristas. Para ambos os grupos existe a ocorrência de tipos sociais, onde o pinhão é coletado visando o autoconsumo e eventual venda de excedentes, e outros tipos em que a coleta é destinada, basicamente, à comercialização. Em relação aos canais de comercialização de pinhão e seus agentes, identificou-se a existência de canais longos e canais curtos. Observou-se que pinhão in natura é vendido nos dois tipos de canais de comercialização. Contudo, quando o pinhão é vendido via canais curtos o preço praticado pelo produtor primário é mais elevado. Contrariamente, os produtos derivados de pinhão são vendidos, exclusivamente, em canais curtos. Constatou-se ainda, que na região estudada os canais longos de comercialização de pinhão não são estruturados, que o pinhão processado é comercializado, basicamente, por agricultores que possuem acesso às feiras e que não há comercialização de pinhão para os mercados institucionais. Tal situação foi relacionada à grande informalidade das relações comerciais, à falta de instituições que auxiliem no ambiente organizacional dos canais de comercialização do pinhão e a um ambiente institucional que desestimula a atividade de coleta. A partir do empírico estudado pode-se observar que os conceitos para definir o sistema de produção, em nível das unidades de produção agrícola, apresentam limitações e restrições, pois eles não incorporam na sua essência as atividades de extrativismo. Por fim, do ponto de vista do desenvolvimento rural, este trabalho demonstrou que o extrativismo do pinhão, além de se constituir numa forma de inserção econômica e reprodução social, caracteriza-se como um componente cultural muito importante para os agricultores/pecuaristas e trabalhadores da região de São Francisco de Paula, RS. Ao mesmo tempo, em que revelou a necessidade de aprofundar maiores reflexões acerca do extrativismo e do sistema extrativista dentro do sistema de produção. / The brazilian-pine nut is an important source of food and income for rural communities which reside in the region of occurrence of Araucaria Forest. Although their collection is practiced by many, is little known. This study aimed to understand the historical, social and economic issues related to the extraction of the brazilian-pine nut in São Francisco de Paula, RS. For this, we used the theoretical and methodological approach of the Theory of Agrarian Systems and of the study of food supply chains. By reconstructing the evolution and differentiation of the Agrarian Systems of São Francisco de Paula, it was found that the brazilian-pine nut, in past times, was associated with free access and a source of food and income, especially for social groups that were systematically excluded of the access to land. However, facing the increase of the value of this product in regional markets, the extraction of brazilian-pine nut aroused the interests of the landowners to harvest this product to itself, resulting in requirements and demands to the access of the brazilian-pine. This change of attitude of landowners in relation to the brazilian-pine nut is also due the restriction to the local populations mainly by the terms of environmental legislation. Through a socioeconomic diagnosis of production systems, we found the existence of two social groups of collectors of the brazilian-pine nut, Rural and Urban Workers and Farmers. For both groups there is the occurrence of social types, where the brazilian-pine nut is collected in order for selfconsumption and eventual sale, and other types where the collection is designed primarily for marketing. Regarding to the food supply chains of the brazilian-pine nut and their agents, it was identified the existence of short chains and long chains. It was observed that the brazilian-pine nut in natura is sold in the both types of chains. But the products derived from brazilian-pine nut are sold exclusively in short channels. However, when the brazilian-pine nut is sold in the short chains the price is higher to the producer. It was further observed that in the region studied, the long supply chains of the brazilian-pine nut are not structured, the processed product is marketed mainly by farmers who have access to fairs and there is no marketing of the brazilian-pine nut to the institutional markets. This situation was related to the informal trade relations, the lack of institutions to assist in the organizational environment of the food supply chains of the brazilian-pine nut and an institutional environment that discourages the collection activity. From the empirical study it was seen that the concepts to define the production system, in the agricultural production units, have limitations and restrictions, as they do not incorporate in their essence the extractivism activities. Finally, from the point of view of rural development, this study demonstrated that the extraction of the Brazilian- pine nut, besides of being a form of economic integration and social reproduction, is a very important cultural component for farmers and workers in the region of São Francisco de Paula, RS. At the same time, revealed the need of further reflections about the extractivism and extractivism system within the production system.

Submitted by Maike Costa (maiksebas@gmail.com) on 2016-04-29T12:48:15Z No. of bitstreams: 1 arquivo total.pdf: 1827584 bytes, checksum: 8e2c4699b20e87ffce14b44d0467564c (MD5) / Made available in DSpace on 2016-04-29T12:48:15Z (GMT). No. of bitstreams: 1 arquivo total.pdf: 1827584 bytes, checksum: 8e2c4699b20e87ffce14b44d0467564c (MD5) Previous issue date: 2015-12-14 / This work aims to develop a model for assessing the implementation of lean production in supply chains. In order to reach this aim, an analysis of the relevant literature on lean production and lean supply chains was carried out and, based on this literature review, it was possible to identify attributes of lean supply chains that were used to build the conceptual framework and were classified as factors and sub-factors for the assessment model. The Graph Theoretic Approach (GTA) was used as a tool to model the evaluation elements of lean production supply chains, thus the evaluation considers the interrelations between the assessment factors and analyzes the interrelationships between companies that are part of the supply chain. Thus, it brings the required weights for the assessed system, considering that the companies of a supply chain and the assessment factors have mutual relations of influence. Initially, the model evaluates the implementation of the factors individually for each company, and then compose the overall assessment of the supply chain. The model was applied through four case studies from an automotive supply chain, conducted with structured and semi-structured interviews with managers from the logistics department of each company. As a result of the evaluation, it can be concluded that the studied supply chain has an moderate level of implementation of lean production. From the case studies, it was concluded that the proposed model is suitable for their intended purposes, establishing an overall assessment of the implementation of lean production in supply chains. / Este trabalho tem como principal objetivo desenvolver um modelo de avaliação da implementação da produção enxuta em cadeias de suprimentos. Com este intuito, foi realizada uma análise da literatura nos temas produção enxuta e produção enxuta em cadeias de suprimentos. Com base na revisão da literatura, foi possível identificar atributos característicos de cadeias de suprimentos enxutas que foram utilizados para construir a estrutura conceitual do modelo, sendo considerados como fatores e subfatores de avaliação. O método Graph Theoretic Approach (GTA) foi utilizado como ferramenta para modelar os elementos de avaliação da produção enxuta em cadeias de suprimentos, assim, a avaliação considera as inter-relações entre os fatores de avaliação, como também analisa as inter-relações entre as empresas que fazem parte da cadeia de suprimentos. Desta forma, é possível realizar ponderações necessárias ao sistema avaliado, considerando que as empresas de uma cadeia e os fatores avaliados possuem relações mútuas de influência. O modelo avalia, inicialmente, a implementação dos fatores individualmente para cada empresa, para então compor a avaliação geral da cadeia de suprimentos. O modelo desenvolvido foi aplicado por meio de quatro estudos de caso em uma cadeia de suprimentos do setor automotivo, com realização de entrevistas estruturadas e semiestruturadas com gestores diretamente ligados ao setor de logística de cada empresa. Como resultado da avaliação, pode-se concluir que a cadeia de suprimentos estudada apresenta um nível médio de implementação da produção enxuta. A partir dos estudos de caso, foi possível concluir que o modelo proposto é adequado para os seus devidos fins, estabelecendo uma avaliação geral da implementação da produção enxuta em cadeias de suprimentos.

Submitted by Andréia Fuzineli Fernandes null (fuzinelli@hotmail.com) on 2016-07-13T02:47:57Z No. of bitstreams: 1 AndreiaFuzineliFernandes_PGAD_Tupa_2016.pdf: 3924593 bytes, checksum: 4cb0c2c90f92b5b64d545b65415e9c52 (MD5) / Approved for entry into archive by Ana Paula Grisoto (grisotoana@reitoria.unesp.br) on 2016-07-15T18:07:07Z (GMT) No. of bitstreams: 1 fernandes_af_me_tupa.pdf: 3924593 bytes, checksum: 4cb0c2c90f92b5b64d545b65415e9c52 (MD5) / Made available in DSpace on 2016-07-15T18:07:07Z (GMT). No. of bitstreams: 1 fernandes_af_me_tupa.pdf: 3924593 bytes, checksum: 4cb0c2c90f92b5b64d545b65415e9c52 (MD5) Previous issue date: 2016-05-05 / Transformações ocorridas na sociedade nos cenários econômicos, sociais, ambientais ocasionaram uma nova forma de atuar na agricultura, combinando a terra, o trabalho e a família. O morador do campo não atua mais somente como produtor de alimentos, mas passou a ser pluriativo, desenvolvendo também atividades não-agrícolas, que incluem comércio e serviços. Entre as atividades que caracterizam a multifuncionalidade no uso da terra estão os empreendimentos de turismo rural, que geralmente praticam a venda direta de produtos agroalimentares locais. Essa dissertação aborda o tema turismo rural e sua relação com a pluriatividade no campo e com as cadeias agroalimentares curtas em um estudo de caso em Borborema – SP, o agroturismo Caminho Caipira. O objetivo do trabalho foi investigar como o turismo se insere no espaço rural, verificando a potencialidade do Caminho Caipira para o turismo de Borborema De maneira específica, buscou-se analisar os pontos fortes e fracos do empreendimento, identificar a participação dos agentes públicos e privados na criação e manutenção do Caminho Caipira, e elencar os elementos que caracterizam a produção artesanal do empreendimento e sua relação com as cadeias curtas de comercialização. Para tal, a pesquisa teve caráter exploratório e descritivo, com abordagem qualitativa. A coleta de dados foi feita por meio de questionários semiestruturados aplicados sob os princípios da pesquisa participante. Concluiu-se que o Caminho Caipira possui potencial no turismo de Borborema e que a adoção da venda direta foi uma conveniência baseada nos princípios de sustentabilidade e produção orgânica que obriga a sazonalidade do agroalimento. O estudo apurou que não houve apoio institucional, o que tem gerado entraves ao empreendimento. / Society transformations, in economic, social and environmental scenarios, led to a new way of working in agriculture, combining land, work and family. The residents of the field no more are only producer of food, but became pluriativos (people who words in several kinds of jobs) and also develop non-agricultural activities, including commerce and services. Among the activities that characterize the multifunctionality of land use are the rural tourism achievements, which usually practice the direct sale of local food products. This dissertation addresses the issue rural tourism and its relationship with pluriactivity in the field and with short food supply chains in a case study in Borborema - SP, the agritourism Caminho Caipira. The objective of this study was to investigate the insertion of the tourism into the rural áreas, and specifically to check the potential of Caminho Caipira for tourism of Borborema City, and the relation about the short circuits of sales. For this, the research was exploratory and descriptive qualitative approach. Data collection was made through semi-structured questionnaires on the principles of participatory research. It was concluded that the Caminho Caipira has potential for the Borborema City tourism and the adoption of direct sales was a convenience on the principles of sustainability and organic production which requires the seasonality of agroalimento. The survey also sought to identify the participation of the government in creating and maintaining the project. In this case, the study found that there was no institutional support, which has created barriers to enterprise.

Orientador: João Guilherme de Camargo Ferraz Machado / Coorientador: Ana Elisa Bressan Smith Lourenzani / Coorientador: Gessuir Pigatto / Banca: Andrea Rossi Scalco / Banca: Fabiana Cunha Viana Leonelli / Resumo: Transformações ocorridas na sociedade nos cenários econômicos, sociais, ambientais ocasionaram uma nova forma de atuar na agricultura, combinando a terra, o trabalho e a família. O morador do campo não atua mais somente como produtor de alimentos, mas passou a ser pluriativo, desenvolvendo também atividades não-agrícolas, que incluem comércio e serviços. Entre as atividades que caracterizam a multifuncionalidade no uso da terra estão os empreendimentos de turismo rural, que geralmente praticam a venda direta de produtos agroalimentares locais. Essa dissertação aborda o tema turismo rural e sua relação com a pluriatividade no campo e com as cadeias agroalimentares curtas em um estudo de caso em Borborema - SP, o agroturismo Caminho Caipira. O objetivo do trabalho foi investigar como o turismo se insere no espaço rural, verificando a potencialidade do Caminho Caipira para o turismo de Borborema De maneira específica, buscou-se analisar os pontos fortes e fracos do empreendimento, identificar a participação dos agentes públicos e privados na criação e manutenção do Caminho Caipira, e elencar os elementos que caracterizam a produção artesanal do empreendimento e sua relação com as cadeias curtas de comercialização. Para tal, a pesquisa teve caráter exploratório e descritivo, com abordagem qualitativa. A coleta de dados foi feita por meio de questionários semiestruturados aplicados sob os princípios da pesquisa participante. Concluiu-se que o Caminho Caipira possui potencial no tu... (Resumo completo, clicar acesso eletrônico abaixo) / Abstract: Society transformations, in economic, social and environmental scenarios, led to a new way of working in agriculture, combining land, work and family. The residents of the field no more are only producer of food, but became pluriativos (people who words in several kinds of jobs) and also develop non-agricultural activities, including commerce and services. Among the activities that characterize the multifunctionality of land use are the rural tourism achievements, which usually practice the direct sale of local food products. This dissertation addresses the issue rural tourism and its relationship with pluriactivity in the field and with short food supply chains in a case study in Borborema - SP, the agritourism Caminho Caipira. The objective of this study was to investigate the insertion of the tourism into the rural áreas, and specifically to check the potential of Caminho Caipira for tourism of Borborema City, and the relation about the short circuits of sales. For this, the research was exploratory and descriptive qualitative approach. Data collection was made through semi-structured questionnaires on the principles of participatory research. It was concluded that the Caminho Caipira has potential for the Borborema City tourism and the adoption of direct sales was a convenience on the principles of sustainability and organic production which requires the seasonality of agroalimento. The survey also sought to identify the participation of the government in creating and mai... (Complete abstract click electronic access below) / Mestre