HIV/AIDS is widely spread in Zambia. Numerous organizations work to disseminate information about how individuals can prevent themselves and others from infection. Youth Vision Zambia (YVZ) is a non- governmental organization that works from Lusaka, Zambia to increase knowledge about sexual reproductive health and rights among young people aged 10-24. This qualitative case study explores which means of communication strategies YVZ uses to reach and inform their target group about Sexual Reproductive Health and Rights (SRHR) by interviewing staff working for the organization. A qualitative survey was also conducted where 29 respondents belonging to the target group answered questions regarding the information about SRHR they have received from YVZ, how they were reached and if they find the work of YVZ of importance. In order to also get a perception about the interpersonal communication channels YVZ use I attended four meetings arranged for young people where the purpose was to discuss sexual health related issues conducting participant observations. In addition, YVZ put an extensive effort on providing an SMS-short code system which allows people to send questions related to SRHR and in turn get answers from a YVZ councilor. The aim was to seek answers to whether the users had found the SMS service useful or not. The results show a variety of different communication tools that YVZ uses in their daily work and in the light of previous research on communication for development and social change and health communication an analysis was carried out. / HIV/AIDS har stor spridning I Zambia. Ett flertal organisationer jobbar med att sprida information om hur individer kan förhindra sig själva och andra att bli smittade. Youth Vision Zambia (YVZ) är en icke- statlig organisation som verkar i Lusaka, Zambia och jobbar för att öka kunskapen om sexuell reproduktiv hälsa och rättigheter (SRHR) bland unga människor i åldrarna 10-24 år. Denna kvalitativa fallstudie utforskar vilka typer av kommunikationsstrategier YVZ använder sig av för att nå ut till samt informera deras målgrupp om dessa områden. För att göra detta intervjuades personal som jobbar på organisationen. Studien ämnar också undersöka hur ungdomar som tagit del av YVZ’s information uppfattar den, om de anser den värdefull samt hur de fick kännedom om deras arbete, detta gjordes genom att utforma en kvalitativ enkät. 29 enkäter var det som i slutändan användes till sammanställningen av resultat och genomförandet av analys. YVZ jobbar även till stor grad med interaktiv kommunikation i deras arbete i att informera och engagera ungdomar vilket styrde intresset till att även genomföra deltagarobservationer. Vid fyra tillfällen blev således dessa observationer genomförda. Vidare lägger YVZ stor vikt vid att kommunicera via mobiltelefoni vilket visar sig genom deras short message system (SMS) där de erbjuder tjänsten att genom att skicka ett SMS till ett kortnummer innehållande frågor rörande SRHR och genom att göra det få svar och råd från personal från YVZ. Detta resulterade i att en SMS-enkät skickades ut innehållande endast en fråga med syfte att ta reda på om användare av tjänsten har funnit den värdefull eller ej. Resultaten som framkommit genom att tillämpa dessa metoder visar på en variation av kommunikationskanaler som YVZ använder sig av i deras dagliga arbete och i ljuset av litteratur som belyser kommunikation för utveckling och social förändring and hälsokommunikation så lägger denna studie fram en analys angående dessa.

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Teknikens utveckling har gått fort fram de senaste åren, dagens smartphoneanvändare harmöjligheten att utföra ärenden som det för något år sedan krävdes en dator för. I denna studieutfördes en undersökning av mobila Internet-användares vanor och vad som är utmärkandeför mobilt internetanvändande. Tio respondenter förde loggbok där de fyllde i ett detaljeratschema för varje aktivitet, bl.a. var och vad de besökte. De tio respondenterna intervjuadessedan för att få ett djupare intryck av deras mobila internetavändande.Resultaten visar att den vanligaste platsen för surfning skedde i hemmet, respondenternatrodde dock att de skedde under transport. Oftast besöktes nyheter och den vanligastevaraktigheten var två minuter. Respondenterna hade en genomgående positiv attityd tillmobilt internet, ett flertal beskriver hur det förenklar deras vardag. En svaghet med mobiltinternet är enligt studien hastigheten och mottagningen. / Recent years technological development has been rapid, today smartphone users have theability to carry out matters that a few a years ago required a computer. In this study a surveywas conducted of how mobile internet user’s habits look, what are the characteristicsof mobile internet usage? Ten respondents kept a logbook in which they filled in a detailedschedule for each activity, among other things, where they were during the visit andwhat they visited. Later the ten respondents were interviewed to get a deeper impression ontheir mobile internet usage.The results show that the most common place for surfing was at home, although respondentsthought that they occurred during transport. The most visited sites were news; the mostcommon duration for an activity was two minutes. Respondents had a consistently positiveattitude towards the mobile internet; a number of them described how it simplifies things intheir day-to-day life. One weakness of the mobile internet that was mentioned a couple oftimes during the study was the speed but also the reception of the internet.

Lack of knowledge about the lived experience of leisure is a result of the distanced, objective way in which it has primarily been studied (Hemingway, 1999), and there is an increased interest in conceptualizing leisure as a dynamic force for social and political change (Shaw, 1994; 2001; Mair, 2002/03; Sharpe, 2008). Constructs such as resistance (Shaw, 2001), critically reflexive leisure (Mair, Sumner & Rotteau, 2008) and pleasure-politics (Sharpe, 2008) illuminate the role and potential of individual and collective leisure in social change. Within a critical constructionist, qualitative research design, this study of witchcamps and magical activism was informed by feminist, queer, and leisure theories. Data were collected through participant-observation at 2 witchcamps, 21 semi-structured intensive interviews, 11 focused interviews, and 19 elicited electronic text submissions. This research reflects the emerging trend within leisure studies of using qualitative approaches and reflexivity to look at our own leisure (Axelsen, 2009; Collinson, 2007; Havitz, 2007; Lashua & Fox 2006; MacKellar, 2009; McCarville, 2007; Parry & Johnson, 2007; Rowe, 2006; Samdahl, 2008). As a member of the witchcamp community under study, the research was carried out in the researcher’s own community ‘backyard’ (Glesne & Peshkin, 1992), and as insider research, it provides a detailed description of alternative culture from the viewpoint of a professional researcher and personal insider. Data analysis followed a constant-comparative method, and employed memo writing, thematic, and focused coding. The study provides insight into the intersection of leisure, ecospirituality, community, and social change. Setting, activities, beliefs, and community intersect to function as a container for personal and social transformation, and provide an ‘antidote’ to alienation and isolation experienced by individuals in the dominant culture. The study provides empirical evidence of the centrality of leisure to community responsibility for broader social, political and environmental concerns, as theorized by Arai and Pedlar (2003). This research furthers the perspective that community is multidimensional, and has the potential to unify marginalized groups (Arai & Pedlar, 2003). The findings of this study also reflect Mair’s (2006) conceptualization of community as one that provides a space for celebration of diversity.

Information systems design was investigated and a model was developed aimed obtaining organisational advantages through quality and participation. This was developed by connecting high quality information assurance in an IS to the needs of the organisation and incorporating the users in the development through participation factors. The model generates a instruction that connects the impact on the individual and organisation when developing an IS to the organisational benefits. Its purpose is to enable the benefits of motivation, awareness and empowerment. We applied the model using the case study approach for connecting the model to a real life situation. The results provided a blueprint to implement the IS design strategy and may be investigated later to verify if the advantages were reached. The work is of great interest to project managers, software developers and programmers / Design av informationssystem var undersökt. En modell togs fram med målet att knyta organisatoriska fördelar från kvalitet och medverkan av organisationen i framtagandet av ett IS. Modellen skapades utifrån två ståndpunkter, hög kvalitet på datasäkerhet och de behov som finns inom organisationen samt en inkorporerad medverkan av användarna i framtagandet av IS. Modellen fungerar som en instruktion med målet att koppla påverkan på organisationen samt individen av att implementera ett IS till de organisatoriska fördelarna genererade av förändringen. Resultatet möjliggör fördelarna av motivation, medvetenhet och empowerment hos organisationen samt individen. Vi applicerade modellen i ett verkligt företag. Resultatet blev en beskrivning för realisering av en IS designstrategi. Denna strategi bör senare bli utvärderad för att säkerställa att det önskade målet har uppnåtts. Detta arbete skulle kunna intressera projektledare, mjukvara utvecklare och programmerare.

<p>The access to water in the regions around Lake Victoria varies with the rainy seasons. Today the daily labor of fetching water is a heavy burden for people in the rural areas. In the process of this study farmers in the Western and Nyanza provinces in Kenya are interviewed, water samples are analysed and present rainwater harvesting techniques and purification methods are observed. As a result, suitable solutions to the problems found are discussed. An optimal system is chosen for the region with a concept selection matrix. An elaborated dimensioning tool for roof and purpose-built harvesting systems is developed. Finally a summarized manual is attached in order to raise interest for rainwater harvesting among the farmers that the non-governmental organisation SCC-Vi Agroforestry cooperates with.</p> / <p>Tillgången till vatten i områdena kring Victoriasjön varierar med regnperioderna. Det dagliga arbetet med att hämta vatten är idag en stor börda för människor på landsbygden. Under processen av denna studie intervjuas bönder i Western och Nyanza provinserna i Kenya, vattenprover analyseras och nuvarande regnvatteninsamlingstekniker och reningsmetoder observeras. Som ett resultat diskuteras passande lösningar på de problem som hittats. Ett optimalt val av komplett system för regionerna tas fram med hjälp av en konceptvalsmatris. Ett genomarbetat verktyg för dimensionering av tak- och ändamålsbyggda insamlingssystem utvecklas. Slutligen inkluderas en sammanfattande manual för att väcka intresse för regnvatteninsamling bland de bönder som den ideella organisationen SCC-Vi Agroforestry samarbetar med.</p>

<p>Information systems design was investigated and a model was developed aimed obtaining organisational advantages through quality and participation. This was developed by connecting high quality information assurance in an IS to the needs of the organisation and incorporating the users in the development through participation factors.</p><p>The model generates a instruction that connects the impact on the individual and organisation when developing an IS to the organisational benefits. Its purpose is to enable the benefits of motivation, awareness and empowerment.</p><p>We applied the model using the case study approach for connecting the model to a real life situation. The results provided a blueprint to implement the IS design strategy and may be investigated later to verify if the advantages were reached.</p><p>The work is of great interest to project managers, software developers and programmers</p> / <p>Design av informationssystem var undersökt. En modell togs fram med målet att knyta organisatoriska fördelar från kvalitet och medverkan av organisationen i framtagandet av ett IS. Modellen skapades utifrån två ståndpunkter, hög kvalitet på datasäkerhet och de behov som finns inom organisationen samt en inkorporerad medverkan av användarna i framtagandet av IS.</p><p>Modellen fungerar som en instruktion med målet att koppla påverkan på organisationen samt individen av att implementera ett IS till de organisatoriska fördelarna genererade av förändringen. Resultatet möjliggör fördelarna av motivation, medvetenhet och empowerment hos organisationen samt individen.</p><p>Vi applicerade modellen i ett verkligt företag. Resultatet blev en beskrivning för realisering av en IS designstrategi. Denna strategi bör senare bli utvärderad för att säkerställa att det önskade målet har uppnåtts.</p><p>Detta arbete skulle kunna intressera projektledare, mjukvara utvecklare och programmerare.</p>

The legacy of colonialism has left an impression on Brazil that is still strongly present today, particularly in the city of Salvador, Bahia, and the connection between race and class remains quite conspicuous throughout Brazil in politics, business, and social settings. The 20th century saw the rise blocos afro as part of an Afro-Brazilian diaspora seeking pride in black identity and positive social change through concrete community-driven projects. This paper focuses on a newer community group, Bagunçaço, that follows in the footsteps of the blocos afro with an increased emphasis on the role of media in the social development process, using music paired with various digital technologies to educate, empower, and connect participants. The report is an ethnographic study based on first person interviews and observation by the author in Salvador, as well on as a biography on Bagunçaço’s founder, Joselito Crispim. The primary findings of the paper are 1) Bagunçaço serves to mitigate crime and violence among youth, providing kids with skill-building music, art, and technology activities to engage in during free time. 2) The group also serves a spiritual need of Afro-Brazilians by empowering kids with the context of their situation as part of a diasporic community that can resist oppression and gain upward social traction in a society permeated by historic racial hierarchy. 3) Bagunçaço transcends national lines with its international partnerships and engages in a digital exchange that is not only technology skill building, but an expansion of kids’ perspectives of the world beyond the poor communities that many of them would otherwise only ever know. / text

本研究以廣告策略、廣告訴求、廣告型式與內容、廣告性別角色呈現及廣告文化價值呈現為變項，探討電信業電視廣告內容與社會變遷的關係。採內容分析法，研究對象為中華電信廣告，取樣期間為1998至2014年（2G商用至4G推出），樣本數為120則。 研究結果發現： 一、廣告策略與訴求：從功能宣告到情境塑造。 產品導入期適合使用宣告型策略讓消費者熟悉產品，並降低衍生產品被接受門檻，當產品發展成熟時，則適合採情境塑造策略向消費者訴說生活理念。 二、廣告型式與內容：由無聲到有聲；從自我到群眾。 隨著高速網路興起加強商業歌曲傳播速度及範圍，廣告由無背景音樂向歌曲發展；廣告重心由早期描述產品讓個人在特定領域更卓越，移轉到多人運用通訊產品相互溝通傳達情感。 三、廣告性別呈現：從男性到兩性；由男性領導女性。 隨著女性意識掘起，廣告由男性移轉到兩性同時擔任主角，但整體而言，男性仍被賦予領導他人的責任，女性則較無發揮所長的機會。 四、廣告文化價值呈現：不喜好風險；訴求柔性作風與群體意識。 經濟不穩定讓人們依賴風險趨避資訊說服他們購買產品；廣告中大量使用柔性與群體訴求符合台灣人民生活的態度與習性。 / This study uses advertising strategy, advertising appeal, advertising form and content, gender role and cultural value as variables, to discuss the relationship between TV commercials content and social changes. In this paper, content analysis is used to study on the commercial ads of Chunghwa Telecom from 1998 to 2014 (2G to 4G period) with samples of 120. The result shows: 1.Advertising strategy and appeal: from functional declaration to situational shaping. 2.Advertising form and content: from silent to sound; from individual to groups. 3.Gender role: from man to both man and woman; man leads woman. 4.Cultural value: risk aversion; show femininity and collectivism.

Social media is a collective name for the communication channels that allow users to communicate directly with each other in real time through text, image or sound. This study sets out to describe, analyze and draw conclusions on the use of social media in land conflicts in Cambodia. Experts debate on the importance of social media in social change, and aid institutions encourage social media presence for grass root organizations. With this study we want to add a grass root perspective from a development context, trying to see how the communication and information work with social media actually works. We decided to focus on social media’s agenda setting, advocacy and mobilizational possibilities, and interviewed eight organizations, three journalists/bloggers and one newspaper editor to get a broad perspective of social media’s usage in land conflicts, and we also conducted a small case study on the land conflict Boeung Kak lake’s presence on Youtube. The results showed that the organizations were using social media in many different ways, and on different levels in their communications work. We could however not see any clear interlinkage between the usage of social media and a success in neither agenda setting, social mobilization nor advocacy work; even though there are success stories we could not see consistent patterns in them. Our conclusion is therefore that a more objective and rational picture of social media is needed, that acknowledges the potentials but also shows the obstacles. Our hope is that this study can give a more balanced approach to social media’s place in developing countries in general and Cambodia in particular, helping actors to understand the different factors that need to be addressed to make it a successful tool of communication.