- About
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The Global ETD Search service is a free service for researchers
to find electronic theses and dissertations. This service is
provided by the
Networked Digital Library of Theses and Dissertations.
Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
Search results
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The impact of lawyer advertising on the public's image of the law professionMoser, Ann Wiley 08 1900 (has links)
No description available.
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Die Regulierung der Anwaltswerbung in den USA im Vergleich zu Deutschland /Lüken, Uwe. January 2002 (has links) (PDF)
Univ., Diss,--Osnabrück, 2001.
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The Effects of Content and Layout Variation in Newspaper Advertising for Legal ServicesWebster, Cynthia 08 1900 (has links)
The focus of this investigation is on the effects that content and layout forms of newspaper advertising have on consumer attitudes toward the legal profession. A second major purpose of the study was to determine the differences which exist between certain socio-demographic categories with respect to attitude towards the advertised lawyer and the legal advertisements. Thirteen variations of a legal advertisement for the newspaper medium were developed and shown to consumers and then tested by measuring consumers' attitudes toward twelve lawyer-related attributes and ten advertisement-related attributes.
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