<p>U ovom radu izvr&scaron;ena je analiza kljuĉnih faktora unapređenja poslovanja i konkurentnosti domaćih preduzeća i na osnovu dobijenih rezultata kreiran model ĉijom bi primenom domaća preduzeća unapredila svoj konkurentski položaj na međunarodnom trži&scaron;tu. U radu je potvrđen znaĉaj znanja u razvoju aspekata kvaliteta, kao i uticaj znanja i kvaliteta na unapređenje poslovnih performansi preduzeća.</p> / <p>In this paper conducted an analysis of the key factors of business improvement and competitiveness of domestic enterprises and on the basis of the results created a model whose application for domestic enterprises to improve their competitive position in the international market. The paper confirmed the importance of knowledge in the development of quality aspects and the impact of quality and knowledge on improving the business performance of companies.</p>