1 |
A case study in sport sponsorship and relationship marketing a resource based view /Rosaaen, Kirsten Ryan. January 2002 (has links)
Thesis (M.S.)--University of Memphis, 2002. / Includes bibliographical references (leaves 69-76).
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2 |
Corporate sponsorship : Virginia Tech women's athletics and Sara Lee /Gillespie, Ann Brett. January 1994 (has links)
Report (M.S. Ed.)--Virginia Polytechnic Institute and State University, 1994. / Includes bibliographical references (leaves 34-35). Also available via the Internet.
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