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This thesis is focused on the use of geospatial tools in secondary schools in Czech republic. Subject of study are mainly Geographic information systems (GIS) and Remote sensing and their implementation into secondary school curricula. Aplication a research in this area is in the centre of interest of IGU. Previous works showed, that GIS has great potential to contribute to effective learning of geographic concepts, knowledge and GIS can be a tool for display, inquiry and analysis in problem based learning. The main goal is to explore the current state of geoinformatics involvement in teaching in secondary schools and to identify how to develop this condition at all levels of the curriculum (intended, implemented and attained). In order to achieve this general objective in thesis are chosen for each level of curriculum following goals: 1) At the level of intended curriculum we are dealing with two questions: At first, how is geoinformatic's topic presented in national's curriculum of a selected countries. At second, which geoinformatic skills should be acquired by secondary school's students. The main method is content analysis of documents. 2) At the level of implemented curriculum we try to provide findings regarding the current state of proliferation of the GIS software at Czech grammar schools...

The aim of this thesis is to provide an insight into theoretical and practical aspects of an analytical tool developed by Ondřej Funiok, Vilém Kalus, Tomáš Rosenberger and Martin Matějka at the University of Economics in Prague. The goal was to develop a tool which could be used for an analysis of human movement within a given place (e.g. retail store) and which could leverage traditional customers' data like age, gender or profession in order to enrich outcomes of conducted analysis, as well as provide a new segmentation of these customers based on their movement. Given that, one of the possible scenarios is that marketers would be able to finely-target their campaigns and use the space more effectively. The thesis contains a short introduction to Location Intelligence as a category of systems which the developed tool belongs to. Further a research of existing theses, articles etc., as well as already available products is conducted. Since a documentation of web services' application interface has proved to be an important aspect of the development, a research and comparison of supporting tools follows. Fourth and fifth chapters are of rather practical nature -- the first of them is about an overall design and architecture of the developed tool, while the second one describes the used application interface and its documentation in detail together with the most important aspects of a backend component -- so called ,,GA-Server``.

The aim of this Master´s Thesis is to evaluate abilities of the ArcGIS geographic information system. It explores the possibility of extending it´s practical application to company purposes in conditions of Czech Republic. Ths thesis explores a practical application of geomarketing, traffic tools, risk analysis, optimization and planning, cartography, 3D visualization and usage of GIS as a map server. Final task is to describe potential and application of geographical information systems at different types of companies, which can be used as a base for distribution to customers from this market segment.