No abstract available. / Thesis (M.Mus.)-University of Natal, Durban, 1998.

No abstract available. / Thesis (M.Mus.)-University of Natal, Durban, 1999.

"Låtskrivande" handlar om mitt arbete som gick ut på att försöka hitta mitt egna musikaliska uttryck och att utveckla mitt låtskrivande samt mig som artist. Detta skulle sedan komma att resultera i konsert bestående till allra största del av eget material. Genom åren har jag breddat mig mycket musikaliskt men inte riktigt fokuserat på att helhjärtat gå in i vad jag som artist och låtskrivare vill förmedla och uttrycka. I mitt arbete skrev jag låtar och försökte göra detta på olika sätt och med olika hjälpmedel och metoder. / <p>Repertoar:</p><p>Game Changer (text &amp; musik - Josefine Wassler, Gabriel Mäder)</p><p>As One (text &amp; musik - Josefine Wassler)</p><p>Love Me Like You Do (text &amp; musik - Tove Lo, Ali Payami, Max Martin, Savan Kotecha, Ilyan)</p><p>Tears (text &amp; musik - Josefine Wassler, Gabriel Mäder)</p><p>Flytta På Dig (text &amp; musik - Josefine Wassler)</p><p></p><p>Musiker:</p><p>Josefine Wassler - sång</p><p>Jonathan Lundberg - trummor</p><p>Calle Stålenbring - gitarr</p><p>Tobias Rydberg - bas</p><p>Johannes Jareteg - keyboard</p><p>Liselotte Östblom - kör</p><p>Oskar Lindwall - kör</p>

Magistro darbo tema – integruotųjų marketingo komunikacijų poveikis organizacijos reputacijai. Darbas susideda iš 74 puslapių, 25 paveikslų, 10 lentelių. Darbo objektas – integruotosios marketingo komunikacijos ir organizacijos reputacija. Darbo tikslas – teoriškai pagrįsti ir empiriškai patikrinti integruotųjų marketingo komunikacijų poveikį organizacijos reputacijai restoranų tinklo „Pizza Jazz“ atveju. Darbo uždaviniai: 1. teoriškai pagrįsti organizacijos identiteto, įvaizdžio ir reputacijos sąsajas; 2. atlikti organizacijos reputacijos kūrimo modelių teorinę analizę; 3. apibrėžti integruotųjų marketingo komunikacijų kaip organizacijos reputacijos kūrimo moderatoriaus vaidmenį organizacijos reputacijos kūrime; 4. parengti integruotųjų marketingo komunikacijų poveikio organizacijos reputacijai tyrimo metodiką; 5. remiantis metodologinėmis nuostatomis, atlikti integruotųjų marketingo komunikacijų poveikio organizacijos reputacijai empirinį tyrimą restoranų tinklo „Pizza Jazz“ pavyzdžiu. Siekiant įvertinti esamą restoranų tinklo „Pizza Jazz“ įvaizdį bei naudojamų integruotųjų marketingo komunikacijų poveikį įvaizdžio stiprinimui ir organizacijos reputacijai, atliktas empirinis tyrimas, kuris susidėjo iš dviejų dalių – kokybinio (fokusuotos grupės) ir kiekybinio (anketinės apklausos) tyrimų. Kokybinio tyrimo metu buvo identifikuoti svarbiausi restoranų tinklo „Pizza Jazz“ įvaizdžio kūrimo elementų atributai bei naudojamos integruotųjų marketingo komunikacijų priemonės... [toliau žr. visą tekstą] / The Topic of the Final Paper of Master’s Degree: the impact of integrated marketing communications on reputation of the organization. The paper consists of 74 pages and includes 25 pictures and 10 tables. The object of the paper: integrated marketing communications and reputation of the organization. The goal of the paper: to theoretically validate and empirically verify the impact of integrated marketing communications on reputation in case of restaurant chain “Pizza Jazz”. The tasks of the paper: 1. to theoretically validate interfaces among identity, image and reputation of the organization; 2. to perform a theoretical analysis of models for development of the organization’s reputation; 3. to define a role of integrated marketing communications as that of moderator’s of reputation development in development of organization’s reputation; 4. to prepare a methodology for research of the impact of integrated marketing communications on the organization’s reputation; 5. following methodological guidelines to perform an empirical investigation of the impact of integrated marketing communication on organization’s reputation based on the example of restaurant chain “Pizza Jazz”. To assess current image of the restaurant chain “Pizza Jazz” and impact of the integrated marketing communications used for improvement of the image and reputation of this organization, the empirical investigation was used consisting of two main parts – qualitative (focus group) and quantitative... [to full text]

This dissertation examines jazz from the perspective of advertisers and marketers that have used the music with a view to unraveling the complicated web of cultural meanings and values that attend to jazz in the 21st century. Advertising is a critically important and profoundly complex medium for the mass dissemination of music and musical meaning. Advertisers and marketers therefore offer crucial perspectives on the construction, reification, and circulation of jazz meanings and discourses. At the same time, I argue that historically jazz has been a cultural practice that is uniquely situated on the cusp of the binarized cultural categories of “high art” and “popular/commercial”. With that in mind, I suggest that jazz offers an invaluable lens through which to examine the complex and often contradictory culture of consumption upon which North American capitalism is predicated. In a broad sense, then, I examine the confluence of jazz, consumption, and capitalism as they are articulated through the medium of advertising. I contextualize my analysis with a short history of music in advertising and a discussion of jazz’s embeddedness in capitalism and the North American culture of consumption. The core of the dissertation consists of three detailed case studies: an analysis of jazz and luxury in a 2003 Chrysler Canada campaign for the high-end cars Sebring and 300M, featuring Diana Krall; a discussion of the function of jazz in the spectacularization of cultural diversity and individual agency in the television campaign for a 2006 Diet Pepsi product called “Jazz”; and an examination of corporate amorality in the Toronto Dominion Bank’s sponsorship of jazz festivals in Canada. Finally, I consider how both communities and individuals have been subjectively constituted and/or called into being by consumption and, conversely, how they have used the convergence of jazz and consumption to “talk back” to capitalism.

This dissertation examines jazz from the perspective of advertisers and marketers that have used the music with a view to unraveling the complicated web of cultural meanings and values that attend to jazz in the 21st century. Advertising is a critically important and profoundly complex medium for the mass dissemination of music and musical meaning. Advertisers and marketers therefore offer crucial perspectives on the construction, reification, and circulation of jazz meanings and discourses. At the same time, I argue that historically jazz has been a cultural practice that is uniquely situated on the cusp of the binarized cultural categories of “high art” and “popular/commercial”. With that in mind, I suggest that jazz offers an invaluable lens through which to examine the complex and often contradictory culture of consumption upon which North American capitalism is predicated. In a broad sense, then, I examine the confluence of jazz, consumption, and capitalism as they are articulated through the medium of advertising. I contextualize my analysis with a short history of music in advertising and a discussion of jazz’s embeddedness in capitalism and the North American culture of consumption. The core of the dissertation consists of three detailed case studies: an analysis of jazz and luxury in a 2003 Chrysler Canada campaign for the high-end cars Sebring and 300M, featuring Diana Krall; a discussion of the function of jazz in the spectacularization of cultural diversity and individual agency in the television campaign for a 2006 Diet Pepsi product called “Jazz”; and an examination of corporate amorality in the Toronto Dominion Bank’s sponsorship of jazz festivals in Canada. Finally, I consider how both communities and individuals have been subjectively constituted and/or called into being by consumption and, conversely, how they have used the convergence of jazz and consumption to “talk back” to capitalism.

Thesis (M.A.)--University of North Texas, 2007. / System requirements: Adobe Acrobat Reader. Includes bibliographical references (p. 79-86).

Thesis (S.T.M.)--Yale Divinity School, 1993. / Includes bibliographical references.

Thesis (M.M.)--Conservatory of Music and Dance. University of Missouri--Kansas City, 2008. / "A thesis in music composition." Advisor: Paul Rudy. Typescript. Duration: 15:00. Vita. Title from "catalog record" of the print edition Description based on contents viewed Apr. 14, 2009 Online version of the print edition.

Thesis (D.M.E.)--Indiana University, 2008. / Source: Dissertation Abstracts International, Volume: 69-03, Section: A, page: 0919. Adviser: Charles P. Schmidt. Includes bibliographical references (leaves 160-171) and abstract.