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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
621

A persuasÃo entre o fazer fazer e o fazer sentir: os regimes de sentido em peÃas de catÃlogos de produtos Avon e Natura / The persuasion between making make and making feel: the regimes of meaning in product catalogs of Natura and Avon

Lyssandra Maria Costa Torres 13 December 2016 (has links)
CoordenaÃÃo de AperfeiÃoamento de Pessoal de NÃvel Superior / A SociossemiÃtica, proposta por Eric Landowski, aborda a questÃo do sentido no nÃvel dasprÃticas e das interaÃÃes vividas (LANDOWSKI, 2001b, 2002, 2004, 2014a), considerando anoÃÃo de contÃgio de sensibilidades, de relaÃÃes corporais e estÃsicas, ou seja, alargando os modelos narrativos para explicar uma grande quantidade de fenÃmenos de significaÃÃo tambÃm ligados ao sensÃvel. Considerada um desdobramento da SemiÃtica Francesa, ela propÃe quatro regimes â programaÃÃo, manipulaÃÃo, ajustamento e acidente â capazes de explicar a produÃÃo do sentido nas interaÃÃes. O objetivo principal desta tese à analisar como esses regimes de sentido, que se estabelecem na interaÃÃo entre enunciador e enunciatÃrio em uma determinada situaÃÃo de comunicaÃÃo, determinam diferentes estratÃgias de persuasÃo,fundadas ora na dimensÃo inteligÃvel ora na dimensÃo sensÃvel do discurso. Se na teoria narrativa clÃssica a persuasÃo à concebida como um fazer persuasivo do enunciador que corresponde a um fazer interpretativo do enunciatÃrio ligado à instÃncia da enunciaÃÃo, no quadro teÃrico da SociossemiÃtica, por sua vez, a persuasÃo passa a ser vista nÃo somente como um fazer o outro fazer, mas tambÃm como um fazer o outro sentir. Passa-se, assim, de uma lÃgica da junÃÃo para uma lÃgica da uniÃo, que procura dar conta dos processos de emergÃncia do sentido, de sua natureza sensÃvel e da presenÃa do risco nas interaÃÃes. Embora haja alguns trabalhos que tratem da persuasÃo no sincretismo de linguagens (TORRES, 2013;CIACO, 2014 etc), vimos que ainda à possÃvel explorar a relaÃÃo entre os regimes de sentido e os diferentes modos de presenÃa do sensÃvel como um fator que contribui com o fazer persuasivo em textos sincrÃticos, visto que a persuasÃo pode se realizar por estratÃgias pertinentes a mais de um regime proposto por Landowski. Desse modo, à nosso objetivo central aprofundar o estudo da persuasÃo no texto sincrÃtico nÃo sà como um fazer fazer, mas tambÃm como um fazer sentir, resultante de um efeito de enunciaÃÃo sincrÃtica global. Para cumprirmos nosso objetivo, selecionamos cinco peÃas de catÃlogos da indÃstria da beleza â veiculadas nos ciclos 02, 04 e 10 do ano de 2014 das marcas Avon e Natura â que divulgam perfumes, hidratantes e maquiagens. AlÃm da SociossemiÃtica, sÃo utilizadas a SemiÃtica clÃssica e a SemiÃtica PlÃstica para um estudo mais integrado da persuasÃo no sincretismo de linguagens. Ao final, como contribuiÃÃo teÃrica, conclui-se que a enunciaÃÃo global, responsÃvel pelos efeitos de sentido resultantes da articulaÃÃo de linguagens nos anÃncios, instaura estrategicamente para o enunciatÃrio determinados regimes de sentido que o coloca diante de efeitos de sentido tanto de ordem intelectiva quanto de ordem sensorial, fazendo que sua adesÃo a um determinado ponto de vista, a uma crenÃa ou a um argumento seja o resultado de uma resposta nÃo apenas racional, mas tambÃm sensÃvel. Outra contribuiÃÃo desta tese reside na percepÃÃo de que a estratÃgia persuasiva dos catÃlogos à complexa, visto que nÃo depende somente da relaÃÃo entre as linguagens verbal e nÃo verbal, mas tambÃm da lÃgica de compra e venda entre marca (consultor) e consumidor. / The Sociosemiotics, proposed by Eric Landowski, addresses the issue of meaning in the level of practices and interactions experienced (LANDOWSKI, 2001b, 2002, 2004, 2014a),considering the notion of contagion of sensitivities, of corporal and aesthesic relationships, this is, widening the narrative models to explain a great amount of phenomena of signification also connected to what is sensitive. Considered an unfolding of French Semiotics, it proposes four regimes - programming, manipulation, adjustment, and accident - capable of explaining the production of meaning in interactions. The main objective of this thesis is to analyze how these regimes of meaning, established in the interaction between enunciator and enunciatee in a given situation of communication, determine different strategies of persuasion, based both on the intelligible dimension and on the sensitive dimension of the discourse. If, in classical narrative theory, persuasion is conceived as a persuasive making of the enunciator that corresponds to an interpretative making of the enunciatee connected to the instance of enunciation, in the theoretical framework of the Sociosemiotics, in turn, persuasion is seen not only as a making the other make, but also as a making the other feel. This way one goes from a logic of junction to a logic of union, which seeks to account for the processes of emergence of meaning, its sensitive nature and the presence of risk in interactions. Although there are some works that deal with persuasion in the syncretism of languages (TORRES, 2013,CIACO, 2014 etc.), we have seen that it is still possible to explore the relation between the regimes of meaning and the different modes of presence of sensitive as a contributing factor with persuasive making in syncretic texts, since persuasion can be carried out by strategies pertinent to more than one regime proposed by Landowski. In this way, it is our central objective to deepen the study of persuasion in the syncretic text, not only as a making make, but also as a making feel, resulting from a syncretic global enunciation effect. To fulfill our objective, we selected five pieces of catalogs from the beauty industry â published in the cycles 2, 4 and 10 of the year 2014 of the trademarks Avon and Natura â that divulge perfumes, moisturizers and makeups. In addition to Sociosemiotics, classical Semiotics and Plastic Semiotics are used for a more integrated study of persuasion in the syncretism of languages. At the end, as a theoretical contribution, it concludes that the global enunciation,responsible for the effects of meaning resulting from the articulation of languages in the ads, strategically establishes for the enunciatee certain regimes of meaning that puts him before effects of meaning both of an intellectual and sensory order, making his adherence to a certain point of view, to a belief or to an argument, be the result of a response not only rational, but also sensitive. Another contribution of this thesis lies in the perception that the persuasive strategy of catalogs is complex, since it depends not only on the relationship between verbal and non-verbal languages, but also on the logic of buying and selling between trademark (consultant) and consumer.
622

Monstr.: entre monstros e aparelhos / Monstr.: between monsters and apparatus

Candiotto, Bruno Ferres 25 August 2014 (has links)
Made available in DSpace on 2016-03-15T19:42:51Z (GMT). No. of bitstreams: 1 Bruno Ferres Candiotto.pdf: 21435758 bytes, checksum: fe37f9f4436b27d7dc342a7310e0da57 (MD5) Previous issue date: 2014-08-25 / Coordenação de Aperfeiçoamento de Pessoal de Nível Superior / MONSTR. BETWEEN MONSTERS AND APPARATUS is a theoretical and practical, literary, essayistic and imagery experiment based on applying an artistic operator: monstr. . Through this operator the text of the thesis was constructed proposing a self-questioning of the principles that govern the form of a dissertation in which images and words interacts without hierarchy. What emerges in the dissertation as "monstr." refers to the mode of appointing the creation process, while this process happens considering the strangeness of the act of creation, when creation is actually an interdiction of the creation itself. A radical investment in interdisciplinary dissertation led to the effect of this methodological application. Important authors of the theoretical scenario were used in the process we call "monstrification". Among them fundamentally i quote from Vilém Flusser. He and others served not as authority, but as partners who enter into a dialogue under the proposed methodology. A glossary was built to explain the terms of the text. This glossary aims at bringing the reader closer of the epistemology "monstr." which was used throughout the dissertation extending the theoretical horizons of the reader. The images produced by the "manipulation" of photographs, aims at not to illustrate the text, but to enable a dialogue with it. It suggests a dive in the deep water; a sensory and abysmal depths. All photographs displayed here are nothing more than self-portraits produced by the artistic operator, which exposes them through an admittedly nonlinear aesthetic, emphasizing hybrid characteristics and unusual "plurality" of himself. Actually these photographs have been manipulated and were set to "manipulate" and to be manipulated, causing reflections not only about the "visual" but also about the "sensory" and the myriad of possibilities that this dialectic allows. / MONSTR. ENTRE MONSTROS E APARELHOS é um experimento teórico e prático, literário, ensaístico e imagético baseado na aplicação de um operador artístico: monstr. . Por meio desse operador construiu-se o texto da dissertação proposto como autoquestionamento dos próprios princípios que regem a forma de uma dissertação em que a imagem e a palavra interagem sem hierarquia. Aquilo que na dissertação surge como monstr. refere-se ao modo de nomear o processo de criação, enquanto esse processo se dá tendo em vista a estranheza do próprio ato de criar quando a criação é, na verdade, interdição da própria criação. Um investimento radical na interdisciplinaridade provocou a dissertação como efeito dessa aplicação metodológica. Autores importantes do cenário teórico foram usados dentro do processo que chamamos aqui de monstrificação . Entre eles cito fundamentalmente Vilém Flusser. Ele e outros servem não como autoridade, mas como parceiros que entram em diálogo nos termos da metodologia proposta. Um glossário foi construído para explicitar os termos do texto, esse glossário visa aproximar o leitor da epistemologia monstr. que foi usada ao longo da dissertação ampliando os horizontes teóricos do leitor. As imagens produzidas por manipulação de imagens, fotografias, visam não a ilustração do texto, mas um diálogo com ele. Sugerem um mergulho em águas profundas; profundeza sensorial e abismal. Todas as fotografias aqui expostas nada mais são do que auto-retratos produzidas pelo operador artístico, que as expõe por meio de um estética assumidamente não linear, enfatizando características híbridas e pluralidade incomum, próprias de si mesmo. Tratam-se na verdade de imagens manipuladas, programadas para manipularem por meio delas mesmas, e que permitem serem manipuladas, provocando reflexões não somente acerca do visual , mas também do sensorial e da miríade de possibilidades que essa dialética permite.
623

Estudo da motivação para manipulação e para brincadeira social em macacos-prego (Sapajus SP.)

Carlos Eugenio de Carvalho 21 November 2013 (has links)
A Brincadeira e a Manipulação Exploratória ativam o Sistema de Recompensa. Por meio de comportamentos exploratórios, das percepções sensoriais e ações motoras, o animal aprende sobre as propriedades e potencialidades do meio, como anuncia a Teoria da Percepção e Ação. Extrapolamos esse raciocínio para explicar que a aprendizagem acerca do ambiente social dá-se por meio de brincadeiras sociais, que são oportunidades de se explorar, perceber, agir e aprender potencialidades e características sobre outro membro do grupo. Nosso objetivo foi verificar se indivíduos imaturos que manipulam mais são também aqueles que estão mais envolvidos em brincadeiras sociais, por serem mais exploradores em relação a objetos e ao meio social. Nós estudamos dois grupos: um selvagem, na Fazenda Boa Vista (Estado do Piauí, região de Cerrado) em duas estações: um mês de estação seca (11 indivíduos) e um mês de estação chuvosa (12 indivíduos); um grupo semilivre no Parque Ecológico do Tietê, região urbana de São Paulo, capital, por cinco meses (19 indivíduos). Não pudemos estabelecer vínculo direto e universal entre brincadeiras sociais e comportamentos manipulativos, inclusive o de quebra de cocos, em todos os indivíduos. Observamos aumento de brincadeiras sociais e comportamentos manipulativos entre os machos e observamos que machos brincaram mais que fêmeas quando havia maior disponibilidade de alimento. Explorar o meio social gera respostas mais complexas do que explorar o meio físico, portanto, outras habilidades são necessárias para viver em grupo, mas isso não exclui a possibilidade de compartilhamento de motivação para explorar os ambientes físico e social / Play and Exploratory Behaviour activate the Rewarding System. By exploratory behaviour, sensory perceptions and motor actions, the animal learn about properties and affordances of the environment, according to the Perception and Action Theory Extrapolating it, we suggest that social play is a means for learning about the social environment because it generates opportunities to explore, perceive, act and learn potentialities and characteristics from conspecifics. Our aim was to verify if immature individuals who manipulate more objects and food are also individuals that are more involved in social play behaviour, because they are more explorative in relation to objects and social surrounding. We studied two groups: a wild one, in Boa Vista Farm (State of Piauí, Brazilian Savanna area), in two seasons: a month in dry season (11 individuals) and a month in wet season (12 individuals); a semi-free ranging troop in Tietê Ecological Park, urban zone of São Paulo City, by five months (19 individuals). We cannot establish a direct and universal link between Social Play and Manipulation, including nut cracking, for all individuals. We observed an increase in social play and manipulative behaviors in males and we observed that males played more than females when there was greater availability of food. The exploration of the social surrounding generates more complexes responses than the exploration of the physical environment, therefore, other skills are necessary to live in social life, but it does not exclude the possibility of shared motivation to explore the physical and social surroundings
624

Ciclos políticos municipais brasileiros : um estudo empírico

Gaston, Luiz Henrique Zago January 2017 (has links)
A teoria do ciclo político orçamentário tradicional sugere que os governantes são tentados a manipular os instrumentos de política fiscal aumentando o gasto público ao seguirem o calendário eleitoral. A percepção, por parte do eleitorado, de que o governante mais capaz corresponde àquele que provê o maior número de bens públicos através das funções governamentais, apresenta a evolução recente da teoria. O presente estudo objetiva testar a hipótese de ocorrência do ciclo político orçamentário tradicional nas variáveis representantes de bens públicos, identificando aquelas onde parece haver evidência de manipulação eleitoral, nos municípios brasileiros, entre os anos de 2002 e 2015. Foram utilizados métodos econométricos de regressão de dados em painel nos anos que precedem às eleições, nos anos eleitorais e nos pós-pleitos. Os resultados não descartam a hipótese de que o ciclo político orçamentário no gasto ocorreria e que se privilegiariam algumas funções, possivelmente, alterando a percepção do eleitorado sobre a competência dos prefeitos. / The theory of the traditional budgetary policy cycle suggests that rulers are tempted to manipulate fiscal policy instruments by increasing public spending by following the electoral calendar. The perception by the electorate that the most capable ruler corresponds to the one who provides the greatest number of public goods through governmental functions, presents the recent evolution of the theory. The present study aims to test the hypothesis of the occurrence of the traditional budget political cycle in the variables representing public goods, identifying those where there seems to be evidence of electoral manipulation in Brazilian municipalities between 2002 and 2015. Econometric regression Panel Data Models were used in the years leading up to the elections, electoral years and post-election. The results shows the hypothesis that the political budget cycle in spending would occur and that some functions would be privileged, possibly changing the perception of the electorate on the competence of mayors.
625

Development of electronic systems for ultrasonic particle manipulation

Wang, Han January 2015 (has links)
Demands to handle individual particles or particle agglomerates have been emerging in the fields of biology and chemistry, and particle trapping and manipulation with mechanical waves generated from ultrasound sources, known as “acoustic tweezing”, has gained great interest by researchers and been proved useful for its unique advantages. With an analogy to optical tweezing, research has demonstrated the possibility to use modulated acoustic fields generated by ultrasound arrays for trapping individual particles and groups of particles at length scales from hundreds of µm to a few mm. This thesis explores and demonstrates particle trapping and manipulation with electronically-controlled miniaturized ultrasound arrays (element pitch around 500 µm or less), focusing on the development of dexterous electronic systems. Generally, in acoustic manipulation applications, low voltage outputs with continuous mode operation are required to create stable acoustic energy potential “landscapes” for trapping without damaging particles or cells. The research work of this thesis is oriented towards integration of control electronics with miniaturized ultrasound arrays. Test fixtures have been carefully designed and fabricated for the characterization of transducer arrays developed by collaborating researchers and array-controlled particle manipulation experiments have been demonstrated with customized fluorescence microscopy equipment. Most importantly, this thesis has established two versions of prototype Field programmable gate array (FPGA) based electronics to drive ultrasound arrays. One is a computer-controlled 16-channel system, with adjustable output frequencies, phases and amplitudes. Another is a 40-channel switching electronics for manual controlled output switching or time-shared output multiplexing. The electronic systems that have been developed are highly scalable and easily adapted for different acoustic tweezing applications. In conclusion, this thesis has proposed prototype electronic toolkits as research platforms to explore diverse possibilities for acoustic tweezing with miniaturized ultrasound arrays.
626

Force and Motion Based Methods for Planar Human-Robot Co-manipulation of Extended Objects

Mielke, Erich Allen 01 April 2018 (has links)
As robots become more common operating in close proximity to people, new opportunities arise for physical human-robot interaction, such as co-manipulation of extended objects. Co-manipulation involves physical interaction between two partners where an object held by both is manipulated in tandem. There is a dearth of viable high degree-of-freedom co-manipulation controllers, especially for extended objects, as well as a lack of information about how human-human teams perform in high degree-of-freedom tasks. One method for creating co-manipulation controllers is to pattern them off of human data. This thesis uses this technique by exploring a previously completed experimental study. The study involved human-human dyads in leader-follower format performing co-manipulation tasks with an extended object in 6 degrees of freedom. Two important tasks performed in this experiment were lateral translation and planar rotation tasks. This thesis focuses on these two tasks because they represent planar motion. Most previous control methods are for 1 or 2 degrees-of-freedom. The study provided information about how human-human dyads perform planar tasks. Most notably, planar tasks generally adhere to minimum-jerk trajectories, and do not minimize interaction forces between users. The study also helped solve the translation versus rotation problem. From the experimental data, torque patterns were discovered at the beginning of the trial that defined intent to translate or rotate. From these patterns, a new method of planar co-manipulation control was developed, called Extended Variable Impedance Control. This is a novel 3 degree-of-freedom method that is applicable to a variety of planar co-manipulation scenarios. Additionally, the data was fed through a Recursive Neural Network. The network takes in a series of motion data and predicts the next step in the series. The predicted data was used as an intent estimate in another novel 3 degree of freedom method called Neural Network Prediction Control. This method is capable of generalizing to 6 degrees of freedom, but is limited in this thesis for comparison with the other method. An experiment, involving 16 participants, was developed to test the capabilities of both controllers for planar tasks. A dual manipulator robot with an omnidirectional base was used in the experiment. The results from the study show that both the Neural Network Prediction Control and Extended Variable Impedance Control controllers performed comparably to blindfolded human-human dyads. A survey given to participants informed us they preferred to use the Extended Variable Impedance Control. These two unique controllers are the major results of this work.
627

Political rhetoric in public speaking: stylistic analysis of selected polical speeches

Makoro, Seshego John January 2018 (has links)
Thesis (M. A. (English Studies)) --University of Limpopo, 2018 / This study contributes to the rekindled interest in rhetoric in the 21st century, with the rise of important politicians on the world stage. It investigates the different rhetorical devices used by politicians to get their audiences to consent to their ideas. Selected political speeches analysed in this study highlight the different rhetorical techniques used by notable politicians in public speaking platforms. These techniques include the use of plural pronouns, repetition, allusion, rhetorical questions, negation, comparatives, present and future tense, hyperbole, and personification. The political speeches analysed here are Barack Obama’s inauguration speech (2009), Nelson Mandela’s inauguration speech (1994), Thabo Mbeki’s “I am an African” speech (1996), Muhammadu Buhari’s inauguration speech (2015), and Mmusi Maimane’s SONA Debate speech (2015). The study found that all the five speeches make use of the identified rhetorical devices to ‘sell’ their ideas to their listeners and canvass their support. The study clarifies the concept of rhetoric in public speaking and also explains why people (listeners) may be persuaded by politicians to ‘buy’ their ideas, conveyed through manipulative political language. It is imperative that people be made aware of the influence that political rhetoric could have on their decision-making, particularly when public opinion is formed regarding events announced on public media. Members of the public or prospective voters will be able to distinguish the truth from falsehood, if they are familiar with the elements of rhetoric in political speeches. Politicians are likely to be stopped in their tracks from betraying public trust for personal gains. It is also important to realise that there is nothing wrong if politicians apply rhetoric in public speaking, as long as they have no intention of deceiving the listeners. However, modern-day politicians seem to use it differently. This study has identified various rhetorical devices used in the selected speeches that provide some understanding of how other terms such as persuasion and manipulation are related to rhetoric.Key words: language and power, manipulation, persuasion, politicians, political rhetoric, public speaking.
628

No Foolin? Fake News and A.I. Manipulation of Audio, Video, and Images

Tolley, Rebecca 09 February 2019 (has links)
No description available.
629

THE DRAG LANGUAGE

Ma, Weixi 01 January 2016 (has links)
This thesis describes the Drag language. Drag is a general purpose, gradually typed, lexically scoped, and multi-paradigm pro- gramming language. The essence of Drag is to build the abstract syntax trees of the programs directly and interactively. Our work includes the language specification and a prototype program. The language specification focuses on the syntax, the semantic model, and the type system. The prototype consists of an interactive editor and a compiler that targets several plat- forms, among which we focus on the LLVM platform in this thesis.
630

Skinface

Shehab, Islam 01 January 2017 (has links)
Throughout history, skin manipulation was primarily practiced for cultural, tribal, or religious purposes. In the contemporary landscape, skin manipulation has been objectified and commercialized. This is exemplified through bio-upholstery, foreign materials under our skin and changing the skin structure. This thesis investigates skin manipulation, with the intent to focus experimentation on the skin’s lines of cleavage, a topographical map drawn on our skin and used to define the direction where skin has the most and least flexibility. The aim is to connect and explore materials that can be used as a second skin, while at the same time examining and utilizing the lines of cleavage found within the structure of skin. The focus of this thesis is to examine the potential of different materials, as a second skin that enhances our skin and its properties of protection. Through experimentation I aim to explore an alternate second skin’s function, through a series of experiments that address flexibility, protection, and memory.

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