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Beyond salience : exploring the linkages between the agenda setting role of mass media and mass persuasion /Kiousis, Spiro K., January 2000 (has links)
Thesis (Ph. D.)--University of Texas at Austin, 2000. / Vita. Includes bibliographical references (leaves 212-229). Available also in a digital version from Dissertation Abstracts.
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Effects of economic value orientation upon perceptual and attitudinal responses to a persuasive written communicationKern, Karl Robert, January 1961 (has links)
Thesis (Ph. D.)--University of Wisconsin--Madison, 1961. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves [114]-118).
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Persuasive impact, attitudes, and image : the effect of communication media and audience size on attitudes toward a source and toward his advocated position /Keating, John P., January 1900 (has links)
Thesis (Ph. D.)--Ohio State University, 1972. / Includes vita. Includes bibliographical references (leaves 143-148). Available online via OhioLINK's ETD Center.
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The evolution of product placement consumer awareness and ethical considerations /Hornick, Leigh Ann. January 2006 (has links)
Thesis (M.S.)--West Virginia University, 2006. / Title from document title page. Document formatted into pages; contains v, 55 p. : ill. (some col.). Includes abstract. Includes bibliographical references (p. 45-46).
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They placed, I saw, I was conquered evaluating the effects of persuasion knowledge and prominence of brand placement on viewers' attitudes and behavior /Andriasova, Anna Valerii, January 1900 (has links)
Thesis (Ph. D.)--University of Texas at Austin, 2006. / Vita. Includes bibliographical references.
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