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Návrh marketingové strategie pro získání nových zákazníků / Suggestion of a Marketing Strategy to Gain New CustomersStrašil, Pavel January 2010 (has links)
he point of this diploma thesis is to analyze current marketing strategies of Strasil Co. and create marketing quantitative research. Based on the obtained data, author is trying to develop the concept of solutions, which will increase the volume of new customers.
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