This work offers a longitudinal analysis of the "Science" section in Lidove noviny in between years 1997-2012 as well as the theoretical background for science journalism in the Czech republic. In the theoretical part you will find discourse analysis for both of general journalism and science, which is completed with the description of science journalism which bridges the gap between the former two discourses. The analysis of science journalism and its forms in the Czech republic follows. Then the press title Lidove noviny and its "Science" section are presented. The latter part of this work concerns with the longitudinal analysis of this section, which is based on foreign studies as well as on the interview with Josef Matyas, the editor-in-chief of the "Science" section. Results of this analysis are put together with the theoretical expectations and some interesting questions for further examinations follow.

This Master's thesis examines the sharing of articles of printed newspapers - Hospodářské noviny and Mladá fronta DNES - on their respective websites. Firstly, research of scientific papers presents how foreign newpapers deal with digitalization and which models of sharing and paid content they apply. Using quantitative analysis this thesis examines, which of the two newspapers shares more free articles on-line (Mladá Fronta DNES on the server iDNES.cz and Hospodářské noviny on iHNed.cz and Aktuálně.cz). The quantitative analysis compares the content of the National news section in January 2015 and January 2016, so it also observes the development of the respective article-sharing policies over time. The hypothesis is that Hospodářské noviny share more free articles than Mladá fronta DNES. The reason is that Hospodářské noviny have a single editorial office for their printed and online articles. More details regarding the policies of paid content are provided through semi-structured interviews with representatives of the respective publishing houses. This Master's thesis also presents the advantages and disadvantages of single and separate editorial offices (newsrooms for printed and online articles), describes the processes of article- sharing, illustrates business models that the publishing...

The diploma thesis "Tabloidization of Czech dailies before and after the death of Karel Svoboda" focuses on suicide of popular Czech songwriter and composer and analyzes the way in which Czech dailies covered this event - including tabloids and also quality papers. This diploma thesis is a case study, with brief theoretical introduction about tabloidization and framing and detailed analysis of framing in three important Czech dailies, which contributes to the description of some of the aspects of tabloidization of Czech newspapers.

The subject of this dissertation is an analysis of the newspaper Karlovy Vary National newspapers from its inception, until its post-war closure. In each charter. Part of the work is an analysis of another two local titles - the weekly papers - Budovatel and Jednota. In the dissertation. I also examine to Czech-German relations and the beginning of the Czechs and Germans co-existing in the region, from a time around end of the 12th century, and until the beginning of the Second World War and post-war organization of a city Karlovy Vary.

The main theme of this thesis is the non-banking- loans- companies and its medial portrait. The thesis formulates the basic hypotheses related to social status and reputation of non-banking companies. As the research method there was chosen the quantitative content analysis. The research sample consists of the daily papers Hospodářské noviny, MF DNES and some selected economic and political magazines. The research period was divided in two parts: March - June 2010 and September - December 2010. The thesis contents two analysis: the first one contents the results of surveys of the company called Provident Financial. The second one is an analysis of advertising in the daily papers MF DNES and Hospodářské noviny. The results of the analysis of advertising didn't confirm one of the main hypotheses assuming that the non-banking -loans- companies have any impact on the content of investigated media. And vice versa, other hypotheses were confirmed by results of the quantitative content analysis. The result of the analysis is that the non-banking-loans- companies are presented as companies working within the standards of law and which are entitled to a place in the financial market.

Topic of the thesis is the image of Czech far-right parties in Czech media prior to Elections to Chamber of Deputies in 2017. Aim of the thesis is to investigate how media displays far-right parties prior to the Elections in 2017, what the topics of media coverage are in regards of far- right and how the topics changed in the Elections in 2017 comparing with Elections in 2013. Using quantitative content analysis the thesis monitors texts with far-right topics in national daily newspapers Mladá fronta DNES, Lidové noviny, Právo and Hospodářské noviny in the periods prior to the Elections to Chamber of Deputies in 2017 and 2013. Author also uses qualitative analysis of specific texts. The parties followed in thesis are chosen based on definition of far-right by Cas Mudde and definition of right wing populism by Hans-Georg Betz. In the period prior to the Elections in 2017 the followed parties are: Dělnická strana sociální spravedlnosti; ROZUMNÍ - stop migraci a diktátu EU - peníze našim občanům, důchodcům, dětem, zdravotně postiženým; Svoboda a přímá demokracie - Tomio Okamura; Blok proti islamizaci - Obrana domova; Sdružení pro republiku - Republikánská strana Československa Miroslava Sládka and Řád národa - Vlastenecká unie. In the period prior to the Elections in 2013 the focus is on parties Úsvit...

The main aim of my diploma thesis is to determine the position of newspaper called Pražský denník in context to other Czech newspapers of the second half of the sixties of the 19th century. That time was the period which represented the essential changes in development of the modern society and politics in Czech lands. Simultaneously, it is the period when the political journalism started to form. The activity of Pražský denník has not been studied in any research yet. This periodical is considered to be biased and insolvent because it is usually included into official pro- government newspapers. Such evaluation of this newspaper is done without any deeper content analysis. The interpretation of the Czech journalism, which is mainly focused on the effect of opposite newspaper (e.g. Národní listy) and had the main effect on the Czech national movement, does not pay attention to Pražský denník at all. Considering the fact that Pražský denník was published in cargo of 20 000 pieces we should not omit evaluating of this newspaper according to its effect on reader of that time. In my diploma thesis, I would like to focus on the content analysis of Pražský denník and to analyze the thematic composition and territorial focus of individual articles. My interest is also concentrated on the measure and...

The thesis The media image of the Fair Trade concept in the Czech press examines media image of the Fair Trade business system in the most widely read newspapers Aha!, Blesk, Hospodářské noviny, Lidové noviny, Mladá fronta DNES, Právo and Sport. The aim is to find out whether newspapers report on Fair Trade in broader context and in which frames it is most likely presented. At the same time the thesis examines the extent to which newspapers inform about Fair Trade. There are two hypothesis formulated, one suggesting that the amount of articles referring about Fair trade has an increasing tendency and that articles do not address the issue in broader context. The answers to research questions and the validity of the hypotheses are examined through quantitative and qualitative content analysis based primarily on the framework theory. Deductive procedure using pre-formulated control questions is also used. The finding is that the newspapers most often present Fair Trade in economics frame followed by conflict frame and human impact frame. In addition, the thesis examines the presence of a critical frame, which is almost absent in the newspapers. The context is usually limited. The amount of articles about Fair Trade is decreasing during the monitored period of time. So the validity of the hypothesis...

Diploma thesis "Tabloidization of the Czech Daily Press - Changes between 1995 - 2010" deals with continuous process of changes in Czech daily press. The study focuses on national Czech dailies both quality press and tabloid during the period of 1995 to 2010. It tries to explain different aspects that have brought the changes. The goal of this study is to show the tabloidization characteristics with the defined indicators in the quantitative analysis. Based on analysed data it can be concluded that not all dailies chosen show all features of tabloidization. The results of this investigation also indicated that the Czech dailies mostly tend to increase the number of local news and decrease the number of political news.

The velvet revolution in November of 1989 meant end of communistic domination and rediscovery of democracy. The turn of eighties and nineties belongs to important historical period of Czech society; it brought principal revolution changes - new political and economy system, new international station of our state, new political rights and freedom, but also new liability and responsibility. Changes were related to Czech media too. They became private. Focus of this diploma thesis is detailed analysis of the journal Pochodeň in the turn of eighties and nineties, especially the procedure of newspaper's transformation after the year 1989. Thesis describes the period before November 1989, when Pochodeň was the press authority of regional bureau of the Communistic Party. Next part of this diploma work is characterization of the velvet revolution in the redaction and resulting development after the year 1990. Thesis is set to context of the past. Part of this capitol is general view on transformation of the Czech society, economy and Czech media. This way of conception of my analyses describes recent history of the journal Pochodeň and uses memoirs of journalists, which worked in the newspapers in the turn of eighties and nineties.