NDLTD Global ETD Search
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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.

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Consumer Responses to Demand-framed versus Supply-framed Scarcity Appeals: The Moderating Role of Power.

Huang, Huiling 26 August 2019 (has links)
No description available.
Marketing
Social Psychology
Ecology
Scarcity Appeal
Power
Perceived risk
Online booking
Consumer Behavior Experimental Design

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