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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
101

Kupní rozhodovací proces spotřebitele v cestovním ruchu / Buyer decision process in travel and tourism

Batulková, Monika January 2008 (has links)
The aim of this diploma thesis is to analyze a buyer decision process of consumers in travel industry with a focus on outgoing tourism. The diploma thesis is divided in six parts. The first part focuses on theory of consumer behavior followed by marketing of services with an emphasis on tourism. Next part covers buyer decision process of consumers in travel industry based on results from analysis of a questionnaire. These results are integrated with agency data. A summary of acquired results is compared to all phases of buyer decision process at the end of this thesis.
102

Ambulante Gesundheitsversorgung von Patienten mit Anorexia nervosa und Bulimia nervosa in Sachsen: Sekundärdatenbasierte Kohortenstudie

Murr, Julia, Neumann, Anne 04 June 2024 (has links)
Hintergrund: Anorexia nervosa (AN) und Bulimia nervosa (BN) sind schwere Erkrankungen, die vorwiegend junge Frauen betreffen und häufig mit gravierenden psychischen, somatischen und sozialen Folgen einhergehen. Behandlungsstandard beider Erkrankungen ist eine Richtlinienpsychotherapie. Ziel der Arbeit: Zielsetzung dieser Studie ist es, die Behandlungsprävalenzen und Versorgungssituation von Patienten mit AN oder BN in Sachsen abzubilden sowie aufzuzeigen, welche Fachrichtungen die Erstdiagnose dieser Krankheiten stellen, und welche Faktoren die Vermittlung in eine psychotherapeutische Behandlung beeinflussen. Material und Methoden: Basierend auf Routinedaten der gesetzlichen Krankenkasse AOK PLUS wurde unter allen Versicherten in Sachsen die Prävalenz von ambulant behandelten Patienten mit AN und BN im Zeitraum von 2009 bis 2014 ermittelt sowie nach Alter, Geschlecht und Wohnort des Patienten untersucht. Weiterhin wurden die Fachärzte, die die Diagnosen erstmalig kodierten, sowie die Inanspruchnahme einer ambulanten Psychotherapie nach ambulanter Erstdiagnose betrachtet. Ergebnisse und Diskussion: Die Behandlungsprävalenzen der AN und BN zeigen für Patientinnen von 2009 bis 2014 einen signifikanten Anstieg, während die deutlich niedrigeren Behandlungsprävalenzen für Patienten stabil blieben. In den Großstädten waren die Behandlungsprävalenzen für beide Diagnosen signifikant höher als in den übrigen Regionen. Fast die Hälfte der Essstörungen wurde von Fachärzten für Allgemeinmedizin diagnostiziert, weitere 20–25 % von Fachärzten für psychosomatische Medizin und Psychotherapie. Lediglich 25 % der AN-Patienten und 33 % der BN-Patienten nahmen im ersten Jahr nach der Diagnosestellung eine Richtlinienpsychotherapie wahr. / Background: Anorexia nervosa (AN) and bulimia nervosa (BN) are severe diseases that predominantly affect young women and are often associated with severe psychological, somatic and social consequences. The standard treatment for both disorders is guideline psychotherapy. Objective: The aim of this study is to present the treatment prevalence and care situation of patients with AN or BN in Saxony, to show which specialist disciplines make the initial diagnosis of these diseases and which factors influence the referral to psychotherapeutic treatment. Material and methods: Based on routine data of the statutory health insurance fund AOK PLUS, the prevalence of outpatients with AN and BN was determined among all insured persons treated in Saxony in the period from 2009 to 2014 and examined according to age, gender and place of residence of the patient. Furthermore, the medical specialists who made the diagnoses for the first time and the utilization of outpatient psychotherapy after initial outpatient diagnosis were investigated. Results and conclusion: The treatment prevalence of AN and BN showed a significant increase for female patients from 2009 to 2014, whereas the much lower treatment prevalence for male patients remained stable. The treatment prevalence for both diagnoses was significantly higher in large cities than in other regions. Almost half of the eating disorders were diagnosed by general practitioners and another 20–25% by specialists for psychosomatic medicine and psychotherapy. Only 25% of the AN patients and 33% of the BN patients underwent guideline psychotherapy within the first year after diagnosis.
103

Exploratory study of market entry strategies for digital payment platforms

Marcinkowska, Anna January 2018 (has links)
The digital payment industry has become one of the fastest evolving markets in the world, but in the wake of its rapid advancement, an ever increasing gap between academic theory and the actual reality of this market widens - and especially so when it comes to entry theory. It is widely acknowledged that the world is moving towards an ever more homogeneous economy, but despite the fact that payment preferences differ greatly from country to country - research on this subject continues to revolve mainly around localized efforts. But as historical inequalities between poor and rich societies continue to dissipate - learning from nations at the forefront of technological advancement increases the likelihood that the developed strategy becomes applicable to an increased number of countries. By selecting a nation most conducive to technological growth, the purpose of this report is to map the present dynamics in its digital payment industry using both recent and traditional market entry theory. However, studies geared towards globalized strategy formulation cannot be assumed as having guaranteed access to internal company-data at all times. So in order to facilitate such studies, the level of dependency on primary data required for conducting such research needs to be understood first, which is why the work in this report is constrained strictly to data of secondary nature. This, not only to further map the characteristics of this market, but also to see how open the market is to public inspection. Ultimately, the academic contribution becomes that of providing a road-map towards adapting currently available market entry theory to suit the rapidly evolving conditions of the digital payment industry from a global perspective and, when failing to do so, the aim is to also explore avenues for further research towards this end goal.

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