The diploma thesis is focused on evaluating changes in quality of life in overweight and obese persons. The theoretical part discusses quality of life, various aspects of obesity and the most relevant psychological context. The empirical part includes two studies: 1. Study in overweight / obese persons undergoing physical activity intervention - walking, lasting up to 1 year, and covering 24 female participants. The intervention resulted in a significant effect on the quality of life, assessed using the following instruments: IWQOL-Lite, OWLQOL and WRSM. 2. Study in overweight / obese persons undergoing STOB basic intervention lasting 12 weeks, and covering 17 female participants. The intervention resulted in a significant effect on the quality of life, assessed using the following instruments: IWQOL-Lite, OWLQOL and WRSM. Changes in self-esteem and self-efficacy were also assessed in this population using the instruments: RSE and GSE, respectively. Statistical significance was not achieved in either of these cases, although a trend toward change could be seen according to RSE and GSE, respectively. Keywords: Life satisfaction; quality of life; obesity; physical activity intervention; STOB

AND KEY WORDS The thesis is focused on the motivation of nurses working in intensive care and presents theoretical and empirici part. The aim of the theoretical part is to define the concept of motivation from the perspective of psychology. Among other things, it includes motivation of employees to perform a quality work and last but not least, motivation and job satisfaction of nurses in health care. The work will also include examples of research on thist topic. Practical part inculdes quantitative research which is in form of questionnaire. This research is compared to other researches with focus on the motivational elements of nursing. In conclusion, the data are analyzed statisticaly and evaluated in the final discussion. Keywords: motivation, lack of motivation, management, job satisfaction, nurse.

This thesis focuses on identification of predictors and conditions of employee engagement in organizational context. The theoretical part of this work is aimed on various approaches to identifying and measuring employee engagement, including modern approaches and methods. Theoretical concepts concerning gender and workplace diversity are also viewed, in order to identify engagement predictors. The empirical part consists of a research that identifies predictors and conditions of engagement in a specific organization. Statistical analyses and interpretations are made, based on the collected data. This thesis primarily aims to enrich Czech scientific literature concerning this topic by providing practical information and data from a manufacturing company. 2

Title:Customer's Satisfaction with Camp Brodský Objective: The aim of my work is to determine customer satisfaction camp Brodsky with his background, providing a range of services through marketing research. Methods: Research is conducted through a questionnaire survey and interviews during the two summer months (July, August). Results: The results will serve is to evaluate customer satisfaction and made the following recommendations for improving service quality. Key words: Marketing, marketing research, customer, service, customer satisfaction, camping

Title: Participants' satisfaction with Salomon Trail Running Cup 2014 sports event Objectives: The main aim of this diploma thesis is to analyse current level of customer satisfaction with sports event, find out their opinions and potential shortcomings in each running event by using questionnaire survey. Define any problem areas and suggest appropriate management recommendations by evaluating empirical data obtained from own market research. This would lead to improvement of runners' satisfaction with this sports event. Partial goal of this diploma thesis is to find potential coherence between customers' satisfaction and whether they attended Salomon Trail Running Cup for the first time or repeatedly. Methods: Quantitative questionnaire research was used to obtain data from respondents. Respondents were interviewed either in person or in writing. Informal interviews were made with the management of the sports event. T-test method was used to find potential coherence between customers' satisfaction and their attendance in the past Salomon Trail Running Cup events. Results: Marketing research showed that runners were mostly satisfied with this sports event. On the other hand several important problematic areas were discovered that management of this sports event should work on to fulfil runners'...

Title: Marketing research of visitors'satisfaction at sport and music event Bm(X)treme fest 2013 Objectives: The goal is to analyze results of visitors'satisfaction research. Furthermore, on the basis of the results obtained to develop proposals which should be directed to increase of visitors' satisfaction. Methods: Visitors satisfaction research has been done by electronic questioning. Research sample was randomly selected from the visitors of that event. Results: The obtained data are arranged in tables and graphs in the analytical part. In each of researched areas has been found few unsatisfied visitors, therefore are some suggestion to improve event. In general were visitors satisfied with the event and some research hypothesis has been disproved. Keywords: Sports marketing, marketing research, satisfaction, festival, BMX

The main aim of this thesis is defining employee loyalty in its entirety and describing the concept of employee loyalty based on a qualitative research. The concept has been proposed by using theoretical knowledge, semi-structured interviews and qualitative method of thematic analysis with a partial process of grounded theory. The concept corresponds to the main research questions, and therefore formulates a theoretical definition of employee loyalty, loyalty aspects, and implications and possibilities of influencing loyalty within organizational processes. The results obtained illustrate the relationship between the job satisfaction and employee loyalty. The job satisfaction affects building and maintenance of a loyal employee relationship with the organization, but it could be also the consequence of such loyal relationship. The aspects of employee loyalty can include: personal skills, satisfaction, reciprocity of investments in the relationship, interpersonal trust, sharing of similar values and beliefs, experience, positive attitudes and desires, moral background, clear expectations and mapping of potential changes on both sides, knowledge of mutual goals, willingness to put common goals above individual ones, own responsibility towards common goals, mutual faith in the relationship, form of...

Title: Customers satisfaction with the services of Energy Studio Objectives: The objective of this diploma thesis is to find out the quality of services provided by Energy Studio via SERVQUAL questionnaire. Then create suggestions and recommendations based on the results of this questionnaire. These suggestions and recommendations should lead to overall improvement of quality of all services offered by Energy Studio. Methods: The research of service quality in yoga center Energy Studio was performed by using standardized SERVQUAL questionnaire which explored the actual perceived quality of services and was comparing it to clients expectations. The data collection took place in the period from February 2015 until the half of March 2015. Results: The results of the customer's satisfaction analysis in Energy Studio Václava Krejčíka show that the customers are very satisfied with services provided by studio. The overall quality of services in that yoga center are evaluated better than was customers expectation. There are small gaps in some services, on which should Energy Studio focused in order to reach the maximal customer satisfaction. On the basis of the results there were put together suggestions and recommendations which should lead to the requested increase in service quality level. Keywords:...

6 ABSTRACT Title: Satisfaction Members of CZ Golf Club with Services of Golf Resort Písek Centre Objectives: This thesis explores the extent of satisfaction members of Golf Resort Písek Centre with provided services. The extent of satisfaction was determined by an opinion poll where the members evaluated the perceived quality of services and the quality of services which they would expect at an "excellent" golf resort. Questionnaire was compiled according to a research which considered the most significant elements that should be implicit for each golf resort. The acquired findings allowed assessing the quality of services at Golf Resort Písek Centre. Given the assessment some recommendations are suggested, which should increase the quality of services at the resort and consequently the higher satisfaction of its members. Methods: The survey of the quality of services was performed using the designed questionnaire, which was inspired by SERVQUAL method. Therefore, it compares the quality of the services at an "excellent" golf resort with perceived quality of services at Golf Resort Písek Centre. The created questionnaire was designed according to the analysis of an opinion poll, where the importance of particular features was determined. The most important features were used in the main questionnaire which...

Title: Analysis of customer satisfaction in Aquapark Příbram Objectives: The aim of this thesis is to conduct content and statistical analysis of data collected directly from customers of Aquapark Příbram. Customers of the public were a research sample with the highest priority. As secondary sample were established trainers of the sports clubs using the Aquapark Příbram. Methods: Data collected from the primary sample were gained via CERM-CSQ based questionnaire Data collected from the secondary sample were obtained by structured interview. This structure was based on our questionnaire. Factor and correlation analysis were used to process quantitative data. Results: The content analysis showed the biggest drawbacks of service quality. According to the statistical analysis some service quality attributes have bigger influence on customer satisfaction than the others. Above mentioned drawbacks belong to those more influential attributes. On the basis of the results obtained certain suggestions were made to increase customer satisfaction. Key words: customer satisfaction, service quality, Aquapark Příbram, model CSQ, factor analysis