No description available.

Thesis--Frankfurt am Main. / Typescript. Vita. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (p. [166-176]).

No description available.

No description available.

An important connection exists between ethnographic film and indigenous media though they are rarely linked in film theory. The link is not just hypothetical. Cast in the form of historiography, ethnographic film and indigenous media practices may be read as a continuist discourse with a number of critical turns. One such turn is the transformation of the ethnographic subject into a critical public. What is described as indigenous media allows us to categorize this transformation as a significant difference for the practice of ethnography, but the question remains as to whether this difference is retreivable in the terms set by ethnography. The emergence of the indigenous ethnographer has consequences for understanding the problems in the relations between Western and non-Western cultural formations. As a means through which a culture or nation may represent its own historical evolution, indigenous media is also, however, a discourse in formation--characterized by heterogenous claims and practices.

No description available.

Thesis (Ph.D.)--Mississippi State University. Department of Sociology, Anthropology, and Social Work. / Title from title screen. Includes bibliographical references.

Thesis--Utrecht. / Text in Dutch, summary in English. Vita. Errata slip inserted. Includes index. Bibliography: p. 296-325.

Thesis--Utrecht. / Text in Dutch, summary in English. Vita. Errata slip inserted. Includes index. Bibliography: p. 296-325.

This structural analysis examined fourteen television commercials using a method developed by Claude Levi-Strauss. The commercials were divided into two product groups, restaurant and cleaning products advertising, which made up the "myths" to be analyzed. Binary oppositions in each myth were identified and, according to the methodology, charted to reveal new relationships, and ultimately the hidden messages in the advertising. This study confirmed that television advertising does function in our society much the same as myth does in the primitive societies studied by Levi-Strauss. It offers answers to problems and upholds the existing order of things in that society, and it may function on more than one level to convey its messages.