The main goal of the diploma thesis is to create a realictic business plan for the establishment of a company providing lessons for children in the field of digital technology. The diploma thesis is divided into three parts, theoretical, analytical and draft. The theoretical part contains the basic concepts of the problém. The second part analyzes the macoeconomic and the microeconomic environment of the market through strategic analysis. The last, draft part is the actual design of the business plan based on the previous information obtainded.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:442983 |
| Date | January 2021 |
| Creators | Holasová, Michaela |
| Contributors | Veselá, Michaela, Šimberová, Iveta |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
Page generated in 0.0027 seconds