Thesis examines FMCG-specific private labels sector, analyses four main factors influencing its development and relates them to the actual evolution as nowadays seen on the markets.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:8150 |
| Date | January 2007 |
| Creators | Králová, Lenka |
| Contributors | Postler, Milan |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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