This study will focus on two main concepts: entrepreneurship and feminism and more clearly about the relation which brings them together.Feminist values have gained more attention over the years and became a field of studies (Grunig, 2000; Van Bogaert, 2009; Ahmed et al., 2013; Gardner, 2009). It becomes a natural topic in our society as it fills a role in businesses; and even more in entrepreneurship (Ahl and Marlow, 2012; Morris et al., 2006 ; Mutch, 2018 ; Orser, 2012).Even if feminism gain ground in the business world, its definition is still not unanimous.The first section will then give an insight about all the main way feminism can be understood in the current environment, then entrepreneurship. Linking both term lead to another point of view of business management. Therefore, the effect of feminism in the managerial and business culture is researched through the paper.Three main feminist values have been chosen in this study, by their predominance in the existing feminist and entrepreneurial literature. To that aim, this paper will state the three main feminist values and then, how to identify them in the workplace.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:lnu-75390 |
| Date | January 2018 |
| Creators | Rapp, Marie, Varnier, Zoé |
| Publisher | Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE), Linnéuniversitetet, Institutionen för marknadsföring (MF) |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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