Several studies have shown that women tend to use more personal pronouns and therefore show more involvement with the reader. This paper examines the differences between male and female editors’ letters in magazines. The study applied the method of corpus linguistics in order to examine forty editor’s letters twenty from the male-targeted magazine Gentlemen’s Quarterly and twenty from the female-targeted magazine Harper’s Bazaar. First person singular and second person singular pronouns were examined to determine whether the female editor showed more involvement with the reader than the male editor. The result shows that the male editor from the Gentlemen’s Quarterly shows more involvement with the reader than the female editor from Harper’s Bazaar, which clashes the findings of previous studies.
Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:lnu-28803 |
Date | January 2012 |
Creators | Andersson, Linnea |
Publisher | Linnéuniversitetet, Institutionen för språk och litteratur, SOL |
Source Sets | DiVA Archive at Upsalla University |
Language | English |
Detected Language | English |
Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
Format | application/pdf |
Rights | info:eu-repo/semantics/openAccess |
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