Fashion as a phenomenon was always connected with the human society. In this work I answer the role of men's fashion in politics within the cultural context in the Czech Republic. In this part I use the theory of representation from Hanna Pitkin, concretely the part about symbolic representation. It also uses theories from political marketing. My own research was done through the interviews with politicians from investigated political parties. This paper offers an answer which role plays the fashion in politics and how it is connected with the ideological background of the individual politician. Key words Men's fashion, political representation, political marketing.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:434989 |
| Date | January 2020 |
| Creators | Petrák, Jiří |
| Contributors | Perottino, Michel, Brunclík, Miloš |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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