In general the Stereotypes and the Definition of Women in Mass Media is divided into two plains that are connected in an analytic manner. The first plain is represented by the problem of gender (in particular the relation of gender and media), the second the definition of situation and the creation of topic via mass media. The work itself targets in particular the definition and reproduction of women stereotype in mass communicated messages. The whole of the work is written theoretically {--} empiric. In addition to studying conclusions of other authors, that work in this field of study, the work is also compiled by empiric surveys. In addition to the analysis of the stereotype of women in mass media communication, the work also concentrates on the ammount of stereotypes of women accepted and or condemned respectively the ammount of stereotypes, according to society (in particular according to sex), correspond or do not correspond with reality.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:46820 |
| Date | January 2007 |
| Creators | ČÁSTKOVÁ, Kateřina |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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