The thesis deals with strategic analysis of the enterprise OBALY ČESKO s.r.o. It contains external and internal analysis and an outline of strategy for products VERPALIN and reduced stretch films. In conclusion is given advice.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:10890 |
| Date | January 2008 |
| Creators | Divišová, Drahomíra |
| Contributors | Kovář, František, Dvořák, Jiří |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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