In my thesis I worked out strategic analysis firm Café Campanila, which is one of the four businesses of SALE-Praha, Ltd.. I acomplished selected external and internal analysis, said the recommendation for future business development and find an appropriate strategy.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:16898 |
| Date | January 2008 |
| Creators | Ondráčková, Pavla |
| Contributors | Dvořák, Jiří, Novák, Petr |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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