This diploma thesis is divided into two parts. The theoretical part deals with all of the important components of a financial and strategic analysis. There is also text containing the formulas essential for the financial analysis to be found. The practical part of this thesis relates to the preparation of The Czech Granite company LLC analyses. First, the observed company introduction is included, followed by the financial analysis itself. This contains the processing and evaluation of the financial ratios. All of its parts are analyzed in detail and commented on. Afterwards, the results are compared with the main business rival of the given branch. The conclusion of this work is complemented by a strategic analysis. The result of which, found on the basis of the market attractiveness and the company competitive position analyses outcome, is an evaluation of the company's future prospects. This part also concentrates on drawing up a SWOT analysis . The financial and strategic analysis is drawn up for the period between the years 2011 to 2015. All the information is gathered from the available public sources.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:358996 |
| Date | January 2017 |
| Creators | Pejša, Ondřej |
| Contributors | Staňková, Anna, Švagr, Pavel |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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