The main focus of this thesis is to form a strategy of development of a small LLC company called ABC. The strategic analysis included in this thesis shows the company’s position on the market and its main advantages. The thesis provides a complex strategy of further development according to the corporate vision and the strategic objectives of ABC including the aspects of functional strategies and a detailed schedule of its implementation.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:224214 |
| Date | January 2013 |
| Creators | Crháková, Eva |
| Contributors | Hanáková, Blanka, Koráb, Vojtěch |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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