Return to search

Research of Competition Strategy from Cluster---Case of Taiwan Bicycle Industrial A-TEAM.

At present traditional industries, shifting production to China and South-East Asia has become the key to survival, and the only way to promote their competency. Taiwan bicycle industry started to shift production to these areas in early phases since 1989. At that time, it seems that it was the only solution for promoting competency and keeping survival. Ten years lately, nowadays, Taiwan¡¦s enterprises starting self-examination on their competitiveness advantage. This new deliberated mode deserved us to go deep into comprehension for the significance come to.
This research refers to the viewpoint of ¡§Synergy of Clustering ¡§, ¡§Innovation¡¨ and ¡§Strategic Alliance¡¨. Recording and reporting the updated worldwide bicycle industries circumstances, the history of Taiwan bicycle industry and the moving process of A-TEAM. Expect this research can be a good reference for A-TEAM strategy implementation. Creating ¡§SCA¡¨ (Sustainable Competitive Advantage), and re-create the miracle of Taiwan Bicycle Industry.
Based on this research, in order to keep the root base in Taiwan, A-TAEM used the 3 step strategic to synergy the operations management, products development and marketing for all members to approach the mission and vision of recreating competencies. Endeavor to develop innovated value-added products and just ¡V in ¡V time delivery to global market. Creating a brand new, high value added market. To create a new phase for promote bicycle industry¡¦s competitiveness.
By means of this research, in recording and reporting the updated information on global bicycle industry, the past and present of Taiwan¡¦s bicycle industry and A-TEAM moving process. Again, could create the miracle on Taiwan¡¦s bicycle industry. At the meantime, to be a successful benchmarking to other Taiwan industry that had lost its competitiveness.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0805104-154744
Date05 August 2004
CreatorsChin, Wu, Ying
ContributorsCher-Min Fong, James C. T. Lee, Hsien-tang Tsai
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0805104-154744
Rightsnot_available, Copyright information available at source archive

Page generated in 0.0021 seconds