IC Industry is the major industry of the country nowadays, and the channel management has been the main issues of internet era, especially after both China and Taiwan entry WTO. However, affected by the internal and external factors in recent years the industry manufacturers have moving to the Mainland China one after another and forming a new IC industry cluster there. In view of this, this research systematically analyzes and compares the current management situation and strategies of these cross-strait IC distribution channels. This research is assisted by the theory of management in a bid to explain the combination of their advantages of competition and management strategies.6 key findings are: (1) Home market China¡F(2)M&A¡BLogistic¡F(3) Going Global & be value added provider¡F(4)Broadness of Vision & follow customers¡F(5) Collaboration & Win¡F(6) Capitalizing stock market.Key Words: Integrated Circuit¡FLife Cycle¡FChannels¡FCollaboration¡FMerger & Acquisition¡FStrategic Alliance¡FStrategic Marketing¡FValue Chain.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0802102-115444 |
| Date | 02 August 2002 |
| Creators | Huang, Wen-chun |
| Contributors | Shyh-Jer Chen, none, none |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0802102-115444 |
| Rights | restricted, Copyright information available at source archive |
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