Assesment of the trade competitiveness of Skichool Lipno, based on utilization procedures and methods of strategic management and designing the appropriate strategy, was the intention of my report. Methodts that I used for the determination strategy are analysis of internal enviroments, PESTE analysis, Porter´s model, questionnaire enquiry and SWOT analysis as the last.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:85663 |
Date | January 2011 |
Creators | NAJMANOVÁ, Zuzana |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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