This diploma thesis deals with the assessment of the situation of football club TJ Start Brno through analysis of internal and external environment, including SLEPTE anylisis, SWOT analysis, Porter´s five forces model and „7S“ analysis. The theoretical part describes essence of the individual analyses that are applied in the partical part of this thesis. Based on the results I introduce several proposals of solutions with thein impacts as they were shown in analysis.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:319191 |
| Date | January 2017 |
| Creators | Jirátko, Zdeněk |
| Contributors | Pernica, Martin, Hanušová, Helena |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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