The diploma work is devoted to the issue of social corporate responsibility in retailing in the Czech Republic. A purpose of the diploma work was to analyse a philosophy of CSR in the chosen company. For analysing of activities in the company were used in-formations in foreign and czech literature and a method KORP. The other step was to assess a level of CSR from a stakeholders viewpoint. As the most important focus groups employees and customers were chosen. Recommendations for company mana-gament were suggested on grounds of questionnaires.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:250595 |
| Date | January 2015 |
| Creators | Šípková, Veronika |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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