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Analýza spokojenosti zákazníků a návrhy opatření na zvýšení její úrovně / Analysis of Customer Satisfaction and Suggested Measures for its Improvement

The theme of this thesis is Analyse of customer satisfaction and purposes of their improvement. The thesis is focused on the entire analysis of youngprimitive company and their customer satisfaction. Compare theoretical basis and real state and specifies. The thesis contains suggestions for improvements of products and services in regards of increase of customers satisfaction based on questionnaire.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:241518
Date January 2016
CreatorsKelarová, Michaela
ContributorsKlimešová, Lenka, Chalupský, Vladimír
PublisherVysoké učení technické v Brně. Fakulta podnikatelská
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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