This thesis describes the design of selected retail supply strategy. Supply strategy was designed according to the theoretical approaches and further analysis of the current state of the retail industry. Outputs of the thesis provide a higher level of serviceability and satisfaction of customers while developing retail business of the particular store.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:224727 |
| Date | January 2014 |
| Creators | Fialová, Nikol |
| Contributors | Tesař, Rostislav, Jurová, Marie |
| Publisher | Vysoké učení technické v Brně. Fakulta podnikatelská |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
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