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Attitudes toward consumer-customized high-tech products the role of perceived usefulness, perceived ease of use, technology readiness, and customer customization sensitivity /

Thesis (Ph. D.)--Georgia State University, 2004. / Naveen Donthu, committee chair; Kenneth L. Bernhardt, Bruce K. Pilling, Detmar W. Straub Jr., committee members. Electronic text (127 p. : ill.) : digital, PDF file. Description based on contents viewed August 3, 2007. Includes bibliographical references (p. 116-127).

Identiferoai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/162161643
Date January 2004
CreatorsGuilabert, Margarita B.
Source SetsOCLC
LanguageEnglish
Detected LanguageEnglish
Sourceunrestricted

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