This study is based upon a detailed empirical investigation into the development of the petrochemical industries in the GCC1 region in general and on the transformation of Gulf Petrochemical Industries Company, Bahrain (GPIC) in particular. GPIC, a government owned company, faced serious financial difficulties arising from a crash in global market prices, impairing its ability to repay bank loans. In addition, the company was forced to employ a contract workforce at exhorbitant costs due to non availability of skilled local personnel. The research addresses the decade from 1988 to 1997 when under a unique style of leadership and management approach, strategic organisational changes were undertaken to improve morale and control costs. The study also identifies key elements which had a strong impact on the creativity and motivation of employees and also upon the organisational culture which eventually transformed the organisation into a world class enterprise. The company's historical narrative is supported by: 1) Technical and financial performance data. 2) Staff surveys assessing employee morale, motivation and organisational culture. 3) Results of benchmarking surveys highlighting technical competence of the company. The focus of this dissertation is to ascertain how creativity, motivation and culture contributed to GPIC's performance. It highlights the fact that any organisation, be it private or government owned, can be made to work effectively and efficiently provided the organisational culture can nurture creativity and motivate the workforce. The study concludes that when an organisational culture is transformed, where the workforce is motivated and creativity is nurtured, business performance is bound to improve.
| Identifer | oai:union.ndltd.org:bl.uk/oai:ethos.bl.uk:645539 |
| Date | January 2000 |
| Creators | Al Sayed, Mustafa |
| Publisher | London School of Economics and Political Science (University of London) |
| Source Sets | Ethos UK |
| Detected Language | English |
| Type | Electronic Thesis or Dissertation |
| Source | http://etheses.lse.ac.uk/2244/ |
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