Tourism service is the navigation industry of Taiwan economic development in 21st century. There¡¦re lots of special B&Bs recently, which not only serve for accommodations but serve in-depth tour as well, and make passengers can totally consider the local culture during the tour. B&Bs differ from hotels' emphasis on professional service, the operation of B&Bs stress breadth,speed, and customization service. Thus, this research will study the training needs and contents for B&Bs in Taiwan. The goal of this research will study B&Bs' value of training nowadays and deeply study the training ways and needs suited for B&Bs.
The data of hotels and B&Bs in this study is from "Taiwan Host Event" held by Tourism Bureau, MOTC, R.O.C.. Meanwhile, this study chooses eight B&Bs to analyze through interview, documentary analysis, and then used literature analysis to conclude.
The definition of B&Bs in this study is self-characteristic, delicate, special ,and creative tourist and lodging house. B&Bs' business model is differ from general hotels and the training needs should be 4 points as follows:
1.OJT/ Off-JT strengthening: With the development of information technology, people can get more information and much interaction through the internet. The training of B&Bs should be focus on interactive study ; on-the-job training and off-job-training would be the key point.
2.B&Bs Social time planning: Not only being familiar with SOP and customers accommodation, but the emergency management is the best time to show quality of service as well. Thus, emergency management is the most significant; B&Bs can share with each experience and interact through workshop, and can easily learn how to deal with emergency situation during the training class.
3.Service Style establishment: The most important thing to build up each B&B own style is creation and getting into the swing of B&Bs industry. Therefore, how to strengthen the ability of perception, innovation and creation, is much more important than SOP training.
4.Cross-Field class connecting and planning: Tourism service has its own specific characteristics, and B&Bs cannot meet the whole tour needs. How to make strategic alliance from different small and medium tourism service through vertical or horizontal integration and enhance the development of regional tourism service, will be the key point to strengthen the regional competitiveness.
| Identifer | oai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0905112-111740 |
| Date | 05 September 2012 |
| Creators | Lin, Chia-yu |
| Contributors | Jen-Jsung Huang, I-Heng Chen, Chin-Kang Jen |
| Publisher | NSYSU |
| Source Sets | NSYSU Electronic Thesis and Dissertation Archive |
| Language | Cholon |
| Detected Language | English |
| Type | text |
| Format | application/pdf |
| Source | http://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0905112-111740 |
| Rights | user_define, Copyright information available at source archive |
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