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Exploatační parametry vybraných zemědělských mechanizačních prostředků ve vztahu k provozním podmínkám a prováděným pracovním operacím a vytvoření marketingové strategie prodeje těchto prostředků / Exploitation characteristics of selected agricultural machinery with relation to employment conditions and to field operations performed and establishment of marketing strategy of sale of the machinery

This work aims to analyse tractors operational data related to works they performed. Grass silage harvest and potato planting were analysed in detail. Evaluation was based on information acquired from the telematics systems, which were installed in the machines. The systems functions were also introduced, its potentials were described and they were compared to each other. Telematics systems marketing communication strategy was also prepared.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:259666
Date January 2015
CreatorsDovol, Jan
ContributorsŠařec, Petr, Mašek, Jiří
PublisherČeská zemědělská univerzita v Praze
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/doctoralThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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