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Strategie v používání lexikálních jednotek v mezinárodních časopisech o módě (srovnání verze španělské, české a anglické). / Strategy of using the lexical item in international journals relating to the mode (a comparison of Spanish, Czech and English versions).

The thesis is about strategy of using the lexical item in international journals (Elle, Grazia, Company magazine). It contains the comparism of the English, Spanish and Czech versions of the above mentioned fashion magazines. The thesis deals with the contemporary usage of naming the parts of clothes. It also deals with anglicisms, loanwords and loan translations. At the end I will also mention some information about the magazines and the persuasive function of the language, which is closely connected to advertising.

Identiferoai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:173005
Date January 2014
CreatorsOLIVOVÁ, Klára
Source SetsCzech ETDs
LanguageCzech
Detected LanguageEnglish
Typeinfo:eu-repo/semantics/masterThesis
Rightsinfo:eu-repo/semantics/restrictedAccess

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