The thesis is about strategy of using the lexical item in international journals (Elle, Grazia, Company magazine). It contains the comparism of the English, Spanish and Czech versions of the above mentioned fashion magazines. The thesis deals with the contemporary usage of naming the parts of clothes. It also deals with anglicisms, loanwords and loan translations. At the end I will also mention some information about the magazines and the persuasive function of the language, which is closely connected to advertising.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:173005 |
Date | January 2014 |
Creators | OLIVOVÁ, Klára |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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