Thesis (M.A.)--University of the Witwatersrand, Arts Faculty (Industrial Psychology), 1997 / The paper set out to define anthropocentrism and anthropomorphism
with respect to computers as well as creating valid and reliable
scales to measure these constructs. It also explored these
constructs' relationship with attitudes towards computers and began
to explore possible predictors of anthropocentrism and
anthropomorphism. Anthropocentrism with respect to computers was
defined as a motive or value in which people perceive humanity to be
the most significant of all entities and in which computers are seen
as valuable to the extent that they are able to maintain or enhance
the quality of life of humans or provide benefits to them.
Anthropomorphism with respect to computers was defined as the extent
to which people believe that computers have the same capabilities and
characteristics that humans have. As hypothesised. anthropocentrism.
anthropomorphism and attitudes towards computers were found to be
negatively related but distinct constructs. Anthropocentrism was
found to be positively related to attitudes towards computers and
anthropomorphism was inversely related to attitudes towards
computers. Exploratory studies found that predictors of
anthropocentrism included gender. and predictors of anthropomorphism
included gender. culture. and experience with computers. / AC 2016
| Identifer | oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:wits/oai:wiredspace.wits.ac.za:10539/21470 |
| Date | January 1997 |
| Creators | Raffray, Benoit Joseph Marcel |
| Source Sets | South African National ETD Portal |
| Language | English |
| Detected Language | English |
| Type | Thesis |
| Format | application/pdf |
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