The increasing demand for female-centred services and devices in the digital era has challenged traditional notions of privacy. This thesis explores how users perceive privacy issues in period- tracking applications provided by various developers. By utilising mixed-method research and adopting an ethnographic methodology within the framework of Actor-Network Theory, this study examines the trade-off of sensitive data in exchange for predictions through agential roles in the use of period-tracking applications. The results reveal that users desire control over whom they share their menstrual information with and feel confident doing so with non-human actors, the period-tracking application. Users are unaware of the developers' access to their data and the potential selling of it to third parties. The study highlights the power dynamics between users, period-tracking applications, and developers and their impact on perceived privacy. The research emphasises the mediating role of the period-tracking application in trust and power dynamics as users perceive privacy differently in the digital and physical worlds. The thesis proposes a podcast prototype that demonstrates the impact of technology on user behaviour and their willingness to compromise their privacy. The prototype aims to evokes emotions and encourages reflection on how non-human actors can influence decision-making. The podcast prototype emphasises user's need for more awareness of how data is used and highlights the potential dystopian future. Through this demonstration, the thesis aims to contribute to a deeper understanding of the complex interplay between human and non-human actors in the digital world and their effect on individual privacy.
| Identifer | oai:union.ndltd.org:UPSALLA1/oai:DiVA.org:mau-61429 |
| Date | January 2023 |
| Creators | Beramand, Linnéa |
| Publisher | Malmö universitet, Fakulteten för teknik och samhälle (TS) |
| Source Sets | DiVA Archive at Upsalla University |
| Language | English |
| Detected Language | English |
| Type | Student thesis, info:eu-repo/semantics/bachelorThesis, text |
| Format | application/pdf |
| Rights | info:eu-repo/semantics/openAccess |
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