A comparison of the information content of TV advertising in the United States and the People's Republic of Chinna

Description

Thesis (M.S.)--Kutztown University of Pennsylvania, 1996. / Source: Masters Abstracts International, Volume: 45-06, page: 2714. Typescript. Includes bibliographical references (leaves 75-78).

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Identifer	oai:union.ndltd.org:OCLC/oai:xtcat.oclc.org:OCLCNo/45952994
Date	January 1996
Creators	Li, Beibin.
Source Sets	OCLC
Language	English
Detected Language	English
Source	Instructions for remote access. Click here to access this electronic resource. Access available to Kutztown University faculty, staff, and students only.