This work {\clqq}Multinational companies in air transport{\crqq} is focused on existence of multinational companies in segment of public air transport. The work is focused on appearance of multinational companies in the air transport or more precisely on analysis of strategic airline alliances in term of its multinational character. Analysis of two multinational airlines, members of two different strategic airline alliances and their confrontation on the basis of services provided to customers is the principal aim of this work. Two airlines of world signification and establishing members of two different alliances, French Air France and German Lufthansa, were chosen for this work. These two airlines were advises in three fields: destination offer, fleet and general services provided to customers.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:46281 |
Date | January 2009 |
Creators | ŽÍŽALOVÁ, Hana |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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