The main task of this diploma thesis is a business valuation of publishing company Egmont s.r.o. in order to find the market value at the date 31. 12. 2009. The main used technique is the DCF Entity method. As an alternative appraisal way the method of comparable companies is used. Chapters contain the strategic analysis of the company, where the trend of the market and company's power of competition are described, follows with the financial analysis including the description of three main financial statements, calculation of financial ratios and bankruptcy evaluation models. The next chapter contains the value generators and financial statements plans. At the end of thesis the final valuation is made, using the selected parameters and the discount rate. The final appraisal could be utilised by a general public of investors.
| Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:72354 |
| Date | January 2011 |
| Creators | Pirochová, Dagmar |
| Contributors | Mařík, Miloš, Goldscheidová, Jana |
| Publisher | Vysoká škola ekonomická v Praze |
| Source Sets | Czech ETDs |
| Language | Czech |
| Detected Language | English |
| Type | info:eu-repo/semantics/masterThesis |
| Rights | info:eu-repo/semantics/restrictedAccess |
Page generated in 0.0014 seconds