The purpose of this project was to examine the perceptions of private
studio-based music teachers regarding recruitment and retention of students. Gaining
insight and understanding into the careers of private studio-based music teachers is a way
to help practicing teachers and educate students who aspire to have a similar career path.
Research questions included: (a) How do students and teachers become acquainted with
one another? (b) What strategies do private studio-based teachers use to attract students?
(c) What factors impact the effectiveness of recruitment and retention strategies used by
private studio-based music teachers? (d) Why do students choose to begin privately
studying music? (e) Why do students discontinue lessons?
Ultimately, private studio-based teachers were found to rely on many factors and
phenomena to help them recruit new students. Word of mouth, location, reputation,
presence in schools, and performance were discovered to be common attractions to
potential students. After a student began lessons the following aspects impacted the
retention period: Enjoyment or fun, achievement, teaching methods, distractions, parental
involvement, and the teacher’s perception of retention. / School of Music
| Identifer | oai:union.ndltd.org:BSU/oai:cardinalscholar.bsu.edu:123456789/194632 |
| Date | 29 June 2011 |
| Creators | VanCleave, Timothy A. |
| Contributors | Hourigan, Ryan M., Mueller, Erwin C. (Erwin Carl), 1930- |
| Source Sets | Ball State University |
| Detected Language | English |
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