The subject of this thesis is the analysis of the vending companies and their business management. The theoretical part describes the basic terminology of the topic. The practical part is focused on the companies themselves, it analyzes and characterizes internal and external surroundings of the vending companies. External environment was analyzed using the PESTE analysis, Porters five forces model and EFE matrix. Main topics of the internal environment analysis were the subject of the business, IFE matrix and the financial analysis. The complex analysis of the whole environment is based on the IE matrix and the SWOT analysis. This thesis contains practical suggestions and recommendations directed to the areas of competitiveness, financial and effective use of sources.
Identifer | oai:union.ndltd.org:nusl.cz/oai:invenio.nusl.cz:177058 |
Date | January 2014 |
Creators | Matulíková, Martina |
Source Sets | Czech ETDs |
Language | Czech |
Detected Language | English |
Type | info:eu-repo/semantics/masterThesis |
Rights | info:eu-repo/semantics/restrictedAccess |
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