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B2B Information Service Quality and Customer Satisfaction

Electronic business covers the enterprise purchase and sale activities,
collaboration between customers and partners, and inter-organizational electronic
transactions. In the 21st century, the enterprise take Information Technology deeply to
embed in each process (the Process Step), with the Internet technique that has become
the indispensable kernel of competition in the business operations. After a number of
semiconductor manufacturers participating in ¡§RosettaNet For Semiconductor
Contract Manufacturing B2B Integration Project¡¨, it has been a necessary condition
whether semiconductor manufacturers can provide customers with B2B information
services now. However,the semiconductor manufacturers should be thinking how to
meet the customers changing needs of B2B information service, how to integrate
information, and how to synchronize induction environmental change.
This research is based on ¡§the Impact of the QM practices on MC the capability
mode¡¨. The B2B team members provide all of the ad hoc group for B2B project
members' empirical perception to do the quality of B2B information services
empirical analysis during implementation project. The objective aims to understand
the impact of service quality for customer satisfaction.
The result clearly indicates that the five dimensions will be a significant impact
in B2B service quality for the enterprise information services, namely, small group
problem solving, top management leadership for quality, information and feedback,
supplier involvement and Process management. But if each dimension is to be
analyzed individually, customer focus would impact on B2B information service
quality. Generally speaking, the B2B team wants to enhance service quality, and then
they should start with these five dimensions to proceed, and thereby to raise customer
satisfaction. From the investing funds scale, they want to pursue efficiency, and
almost each of semiconductor company has set up a similar B2B team to dominate the
B2B project for customer service. Furthermore, this research used variables in the
different conditions of demographic variables to summarize the diversity of
satisfactions, and these analyses acquire the managerial implications that will be
managers an important basis for improving the quality of B2B information services.

Identiferoai:union.ndltd.org:NSYSU/oai:NSYSU:etd-0701112-225828
Date01 July 2012
CreatorsHou, Ya-Hui
ContributorsPin-Yang Liu, Iuan-yuan Lu, Tsuang Kuo, Hsien-tang Tsai
PublisherNSYSU
Source SetsNSYSU Electronic Thesis and Dissertation Archive
LanguageCholon
Detected LanguageEnglish
Typetext
Formatapplication/pdf
Sourcehttp://etd.lib.nsysu.edu.tw/ETD-db/ETD-search/view_etd?URN=etd-0701112-225828
Rightsuser_define, Copyright information available at source archive

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