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Previous issue date: 2016-12-20 / O presente estudo busca compreender de que forma usu?rios e gestor de Tecnologia da Informa??o (TI) adotam pr?ticas de Bring Your Own Device (BYOD), ? luz dos princ?pios da teoria Effectuation. No referencial te?rico, desenvolvem-se discuss?es sobre o contexto da consumeriza??o, suas aplica??es e implica??es para as organiza??es e indiv?duos, a abordagem da teoria Effectuation, o racioc?nio effectual, seus princ?pios e o processo. Trata-se de um estudo explorat?rio-descritivo, utilizando o m?todo misto de pesquisa ? qualitativo e quantitativo ? por meio de um estudo de caso ?nico, do qual participaram 42 usu?rios e o gestor de TI de uma empresa que atua h? 49 anos no setor varejista/atacadista de Natal/RN. Para a an?lise dos dados coletados junto aos usu?rios de TI, utilizou-se a estat?stica descritiva, regress?o log?stica (bootstrap), correla??o de Pearson e teste U de Mann-Whitney, com o aux?lio do software Statistical Package for the Social Sciences (SPSS) vers?o 21. Para a an?lise da entrevista concedida pelo gestor de TI, utilizou-se a an?lise de conte?do categorial ? an?lise tem?tica ? com o aux?lio do software ATLAS.ti, vers?o 7.5.15. A pesquisa mostra, por meio das metainfer?ncias, que existem diverg?ncias entre a ado??o das pr?ticas de BYOD pelos usu?rios de TI ? perfil effectual prevalente ? e pela empresa, representada pela gestor de TI ? perfil causal ? considerando que os aspectos da gest?o voltados para a mitiga??o de imprevistos, seguran?a da informa??o e o controle para o uso com foco no trabalho v?o de encontro ? perspectiva dos usu?rios de TI, de que por meio das pr?ticas de BYOD ? poss?vel uma atua??o aut?noma e dirigida ? inova??o, em raz?o da explora??o das conting?ncias e a realiza??o de parcerias com colegas de trabalho e/ou clientes e/ou fornecedores. No entanto, usu?rios e gestor de TI convergem em rela??o ? perspectiva sobre os benef?cios para as atividades da organiza??o, no que diz respeito ? satisfa??o dos funcion?rios, ? melhoria do atendimento aos clientes e ? realiza??o de parcerias para a ado??o, visto que o gestor percebe como uma parceria a disponibiliza??o da infraestrutura de TI organizacional para que os funcion?rios possam utilizar seus pr?prios aparelhos. Conclui-se que a realiza??o de parcerias engloba a ocorr?ncia de intera??es entre os usu?rios e o gestor de TI, o que potencializa a a??o humana na constru??o da ado??o das pr?ticas de BYOD, sobretudo quando o altru?smo inteligente se faz presente. Deve-se destacar que, na gest?o da ado??o, se dever? considerar o n?vel de escolaridade do usu?rio e a perspectiva de que a ado??o das pr?ticas ocorre em virtude da possibilidade dos aparelhos serem usados em qualquer lugar, conforme os modelos logit, a fim de otimizar o atendimento das demandas da maior parte dos usu?rios de TI da empresa. / The following study seeks to comprehend in which way Information Technology (IT) users and manager conduct the adoption of Bring Your Own Device (BYOD) practices, under the light of Effectuation theory principles. The theoretical framework brings discussions on the context of consumerization, its applications and implications for organizations and individuals, the Effectuation theory approach, the effectual logic, its principles and process. This is an exploratory-descriptive study, which uses both qualitative and quantitative research methods by means of one single case study, in which took part 42 users and the IT manager of a company that has been operating for the last 49 years in the retailer/wholesaler sector in the city of Natal/RN. Descriptive statistics, logistic regression (bootstrap), Pearson correlation and Mann-Whitney U test were used for the analysis of the data collected from the IT users, along with the aid of the Statistical Package for the Social Sciences (SPSS) software, version 21. Categorical content analysis ? thematic analysis ? was used for the analysis of the interview granted by the IT manager, with the support of the ATLAS.ti software, version 7.5.1.5. The research evinces, by means of metainferences, the existence of divergences between the adoption of BYOD practices by IT users ? effectual profile prevalent ? and by the company, represented by the IT manager ? causal profile. The management aspects concerning unforeseen events mitigation, information safety and control enforcing the used towards work activities go against IT users? perspective, which assume that, by means of BYOD practices, it is possible to attain an autonomous and innovation-biased performance, due to contingencies exploration and the establishment of partnerships with coworkers and/or clients and/or suppliers. Nevertheless, both IT users and manager converge regarding the perspective towards the benefits to the organization activities, in terms of employees? satisfaction, to the improvement of customer?s services and to the realization of partnerships for the adoption, since the IT manager perceives the availability of IT infrastructure by the company so that the employees may use their own devices as a partnership. It is concluded that the establishment of partnerships encompass the occurrence of interactions between the used and the IT manager, which enhance the human action upon the construction of BYOD practices adoption, especially when intelligent altruism is present. It must be highlighted that, in the adoption policy, the user educational level and the perspective that these practices adoption occur due to the possibility of the devices being used anywhere must be considered, according to the logit models, in order to optimize the meeting of the demands from most IT users of the company.
| Identifer | oai:union.ndltd.org:IBICT/oai:repositorio.ufrn.br:123456789/22689 |
| Date | 20 December 2016 |
| Creators | Silva, Marcos Paulo da |
| Contributors | 36566721487, http://lattes.cnpq.br/9316091869858841, Ara?jo, Afr?nio Galdino de, 03934985491, http://lattes.cnpq.br/9062687501625890, Medeiros J?nior, Josu? Vitor de, 87812436420, http://lattes.cnpq.br/5623264732330013, Ma?ada, Antonio Carlos Gastaud, 31543871020, http://lattes.cnpq.br/3043897632138906, Silva, Brivaldo Andr? Marinho da, 84851961472, http://lattes.cnpq.br/3307270483924600, Souza, Cesar Alexandre de, 13988171808, http://lattes.cnpq.br/9897564356792091, Sousa Neto, Manoel Veras de |
| Publisher | PROGRAMA DE P?S-GRADUA??O EM ADMINISTRA??O, UFRN, Brasil |
| Source Sets | IBICT Brazilian ETDs |
| Language | Portuguese |
| Detected Language | English |
| Type | info:eu-repo/semantics/publishedVersion, info:eu-repo/semantics/doctoralThesis |
| Source | reponame:Repositório Institucional da UFRN, instname:Universidade Federal do Rio Grande do Norte, instacron:UFRN |
| Rights | info:eu-repo/semantics/openAccess |
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