The adoption of the internet as an advertising medium by bed and breakfast establishments in Bushbuckridge

Description

M. Tech. Entrepreneurship / Looks at how bed and breakfast managers in Bushbuckridge perceive the attributes of the internet as an advertising medium. It also looks at the advertising media that are currently used by bed and breakfast accommodations businesses in Bushbuckridge for both local and international customers.

Links & Downloads

1. http://encore.tut.ac.za/iii/cpro/DigitalItemViewPage.external?sp=1001329

Tags

Internet advertising.

Dissertations, Academic -- South Africa.

Additional Fields

Identifer	oai:union.ndltd.org:netd.ac.za/oai:union.ndltd.org:tut/oai:encore.tut.ac.za:d1001329
Date	January 2014
Creators	Lebambo, Mmashakoane Marcia.
Source Sets	South African National ETD Portal
Language	English
Detected Language	English
Type	Text
Format	PDF